Latest Cuba Libre Stories
CORAL GABLES, Fla., Jan. 30, 2012 /PRNewswire/ -- On Saturday, January 28, Robert Furniss-Roe, Regional President of Bacardi North America, along with Facundo L. Bacardi, Chairman of Bacardi Limited and great-great grandson of Company founder Don Facundo Bacardi Masso, welcomed 150 of Miami's most elite tastemakers, Bacardi family members and current and retired Bacardi employees to an ultra-exclusive private party as part of the world-wide celebrations of the 150th anniversary...
CORAL GABLES, Fla., June 30, 2011 /PRNewswire/ -- BACARDI(®) - the world's favorite and best-selling premium rum- today introduces a new addition to its ready-to-serve portfolio, the BACARDI(®) CLASSIC COCKTAILS HAND SHAKEN DAIQUIRI. This pre-mixed cocktail minimizes preparation without sacrificing taste, simply "open and pour" to enjoy the ultimate daiquiri. (Photo: http://photos.prnewswire.com/prnh/20110630/NY28926-a ) (Photo:...
LOS ANGELES and CORAL GABLES, Fla., June 22, 2011 /PRNewswire/ -- BACARDI®, the world's favorite and best-selling premium rum, and Live Nation Entertainment, Inc. (NYSE: LYV), the world's leading live entertainment and eCommerce company, today announced an innovative, multi-platform marketing campaign kicking off this summer titled, "Best Shared Live". (Photo: http://photos.prnewswire.com/prnh/20110622/NY24453-a )(Logo: http://photos.prnewswire.com/prnh/20110622/NY24453LOGO-b )...
CORAL GABLES, Fla., June 2, 2011 /PRNewswire/ -- BACARDI® - the world's best-selling and most awarded premium rum - announces the launch of "Like It Live, Like It Together" as part of its "BACARDI Together" campaign. The iconic rum brand will bring people together by turning consumers' online "Likes" expressed through Facebook into real life experiences for thousands of fans at events to be held in New York on June 13 and Las Vegas on June 15. (Logo:...
LONDON, August 27, 2010 /PRNewswire/ -- Norman Jay Collaborates With BACARDI Rum to Mentor Breaking UK Talent: BACARDI Pioneers This summer, BACARDI Superior rum has collaborated with music pioneer Norman Jay, MBE, to support breakthrough music acts. The legendary DJ nurtured the talents of three UK artists - Untold, Reso and Disco Bloodbath - guiding them in the creation of three unique pieces of music. To view the Multimedia News Release, please click:...
SAN JUAN, Puerto Rico, February 22, 2010 /PRNewswire/ -- BACARDI, the world's most awarded rum, is pleased to announce the eagerly-awaited digital release of the music from its new TV commercial 'Island'. (Logo: http://www.newscom.com/cgi-bin/prnh/20100222/378135 ) The track, called 'Danca Loca', was created especially for BACARDI by legendary producer Sao Benitez under the Mr. Bongo record label. It's the perfect collaboration for BACARDI, a long-time supporter of musical...
MIAMI, Oct. 12 /PRNewswire/ -- BACARDI®, the world's favorite rum, is unveiling today a new global multi-media advertising campaign, entitled "Spirit of BACARDI", with the first execution called "Island." The campaign celebrates the optimism, warmth and the pioneering attitude of BACARDI rum. The campaign will feature a TV platform, out-of-home advertising, digital, cinema and print and strong promotional support. The "Island" commercial showcases a group of hip and spirited adults (21+)...
