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Latest Depend Stories

2011-08-18 08:00:00

DALLAS, Aug. 18, 2011 /PRNewswire/ -- The contoured shape of a woman's body is the inspiration for the latest Poise brand product innovation. Introduced today by Kimberly-Clark Corporation, the new Poise Hourglass Shape Pads is a premium line extension, offering a curved shape that improves fit while providing the same excellent protection consumers expect from the Poise brand. This innovative product from the market leading Poise brand is especially designed to meet the needs of women...

2011-06-22 09:16:00

DALLAS, June 22, 2011 /PRNewswire/ -- Just in time for this weekend's release of Disney Pixar's Cars 2 movie, Kimberly-Clark announced today that it will use CheckPoints LLC's mobile shopping app to help drive shoppers into Walmart stores and engage them with its brands as part of an integrated commercial program linked to the upcoming release of Disney Pixar's Cars 2. The mobile app makes it easy for Walmart shoppers to learn about the promotion featured on specially marked K-C products...

2011-06-08 11:54:00

DALLAS, June 8, 2011 /PRNewswire/ -- Kimberly-Clark Corporation (www.kimberly-clark.com) announced today that it was awarded three Silver and one Bronze Effie Awards for its work on launching commercial programs in 2010 that drove brand growth for its U by Kotex and Huggies brands. The awards were announced last night during the 43rd annual North American Effie Awards Gala in New York. Since 1968, winning an Effie Award has become a global symbol of achievement for marketing ideas that...

2011-05-16 08:00:00

WASHINGTON, May 16, 2011 /PRNewswire/ -- An estimated one in three women experience stress urinary incontinence (SUI), a condition characterized by involuntary loss of urine due to forces on the bladder caused by physical movement of the body. Although SUI can interfere with quality of life, it is often left untreated due to the personal nature of its symptoms which leave women feeling embarrassed about their bodies and hesitant to discuss or report their urinary leakage. To bridge this...

2011-03-31 08:01:00

NEW YORK, March 31, 2011 /PRNewswire/ -- Today, as part of a new partnership with the Poise brand, television personality, businesswoman and mother of six, Kris Jenner, is addressing a reality for millions of women - Light Bladder Leakage (LBL). Starring as Rosie the Riveter, Kris is now part of the Poise brand's "Great Women in History" series launched last year to highlight that many great women have LBL - in fact, one in three women have LBL but nobody talks about it. To view the...

2011-02-15 13:28:00

DALLAS, Feb. 15, 2011 /PRNewswire/ -- Mike Rowe knows dirt, and Viva brand towels know clean. This is the juxtaposition that makes the host of Discovery Channel's Emmy®-nominated series Dirty Jobs a great fit with the integrated marketing campaign debuting for Viva brand towels. The campaign will showcase Mike Rowe in his dirty element, showing how Viva brand towels can handle his tough messes. In the television execution of the campaign, Mike's parents are featured in...

2011-02-01 07:15:00

LYNCHBURG, Va., Feb. 1, 2011 /PRNewswire/ -- Leading personal care product manufacturer Summer's Eve® is debuting a new creative campaign by Dallas independent agency, The Richards Group. The campaign, called "Freshen Up In Between," features everyday scenarios women experience, such as traveling for business and going to the gym, and how Summer's Eve fits into those experiences. The campaign will include print and online ads. The online ads will debut on February 1,...

2010-12-13 19:21:00

Average Woman Owns 21 Pairs of Underwear, 10% Own 35 Pairs or More; 10% of Women Admit to Going Commando in Public YONKERS, N.Y., Dec. 13, 2010 /PRNewswire-USNewswire/ -- Underwear isn't just the foundation of your outfit but of your whole attitude as one in four women have had their mood affected by wearing an ill fitting or unattractive pair of underwear, according to a new national poll published by ShopSmart magazine. The poll, which is featured in the January 2011 issue of ShopSmart...

2010-10-18 08:00:00

DALLAS, Oct. 18 /PRNewswire/ -- Thousands of women across the country welcomed the opportunity to share their stories when the Kotex brand invited them to open up about the state of their lingerie drawers, as part of its "Kotex Project Makeunder" initiative. The brand teamed up with Emmy Award winning performer Kathy Griffin and celebrity stylist George Kotsiopoulos to give women the chance to receive a head-to-toe "Makeunder" and star in an online video series documenting their...

2010-10-12 07:17:00

PHILADELPHIA, Oct. 12 /PRNewswire/ -- SCA, the maker of bladder protection products and services under the globally-leading TENA® brand (www.tena.us), today unveiled its new and improved TENA® Men(TM) and TENA® Women(TM) Super Plus Protective Underwear. Designed to meet the unique needs of men and women seeking maximum, yet discreet and comfortable protection from moderate to heavy bladder leakage, the new underwear features a...


Word of the Day
tessitura
  • The prevailing range of a vocal or instrumental part, within which most of the tones lie.
This word is Italian in origin and comes from the Latin 'textura,' web, structure.