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Last updated on April 19, 2014 at 13:20 EDT

Latest Desserts Stories

2010-11-30 09:01:00

CANTON, Mass., Nov. 30, 2010 /PRNewswire/ -- Baskin-Robbins, the world's largest chain of ice cream specialty shops, has selected the top 10 finalists of its national online flavor creation contest and is now calling on ice cream lovers across the country to select the winning flavor that will be featured in Baskin-Robbins shops nationwide June 2011. (Logo: http://photos.prnewswire.com/prnh/20100503/NE97472LOGO ) During October, ice cream enthusiasts had a unique opportunity to play...

2010-11-03 07:20:00

LOS ANGELES, Nov. 3, 2010 /PRNewswire/ -- Mikawaya USA, the original creator of Mochi Ice Cream, has launched a new online store at http://www.mochiicecream.com, giving access to this delicious treat for fans who do not have availability in their local market. Customers who purchase Mochi Ice Cream on the website will have the choice to select their five favorite flavors, each in a 6-pack box, and have the case delivered safely in dry ice, ensuring the freshness and consistency that fans...

2010-10-19 16:03:36

If sleeping on a bed of ice or eating bacon-flavored ice cream doesn't sound too appealing, consider the tale you'll have to tell about it later. According to a new study in the Journal of Consumer Research, some people can't resist a chance to collect experiences. "Recent marketing trends suggest that many consumers are attracted to unusual and novel consumption experiences and choose vacations, leisure activities, and celebrations that are predicted to be less pleasurable and enjoyable,"...

2010-09-29 13:00:00

WOODRIDGE, Ill., Sept. 29 /PRNewswire/ -- For more than 80 years, Wilton Enterprises, the leader in cake decorating and bakeware, has been the No. 1 source for millions of people seeking inspiration for creating at-home celebrations. So it comes as no surprise that Wilton's refreshed curriculum for in-store decorating classes has resulted in an enthusiastic 47% increase in enrollment. To view the multimedia assets associated with this release, please click:...

2010-09-19 23:01:00

WASHINGTON, Sept. 20 /PRNewswire-USNewswire/ -- Following is the daily "Profile America" feature from the U.S. Census Bureau: (Logo: http://photos.prnewswire.com/prnh/20090226/CENSUSLOGO) (Logo: http://www.newscom.com/cgi-bin/prnh/20090226/CENSUSLOGO) MONDAY, SEPTEMBER 20: ICE CREAM CONE Profile America -- Tuesday, September 20th. All summer long, millions of Americans have been enjoying one of their all-time favorites -- an ice cream cone. The exact origin of the cone is a subject of...

2010-09-14 07:02:00

OAKLAND, Calif., Sept. 14 /PRNewswire/ -- Can a thirteen-year-old Boy Scout with a passion for beekeeping convince the Boy Scouts of America National Council to reverse a decision made 15 years ago? Christopher Stowell of Skiatook, Okla., is hoping so! For the past year, Stowell has been collecting signatures and letters in support of his petition to reinstate the Beekeeping merit badge, which was discontinued in 1995 for lack of interest. "There is no lack of interest now," says...

2010-09-13 10:31:00

CANTON, Mass., Sept. 13 /PRNewswire/ -- Looking to get to know someone better? Whether it's a new college roommate, coworker or significant other, the flavor they select at Baskin-Robbins may provide clues about their personality. Today Baskin-Robbins, the world's largest chain of ice cream specialty shops, launched a personality quiz on Facebook for ice cream enthusiasts designed to determine which ice cream flavor best matches their personality. (Logo:...

2010-09-09 09:13:00

CANTON, Mass., Sept. 9 /PRNewswire/ -- Baskin-Robbins, the world's largest chain of ice cream specialty shops, is featuring Quarterback Crunch® as its September ice cream Flavor of the Month. Football fans and ice cream enthusiasts can cheer on their favorite teams while enjoying a delicious sundae, cup or cone from Baskin-Robbins with this unique flavor just in time to kick off football season. (Logo: http://photos.prnewswire.com/prnh/20100503/NE97472LOGO ) (Logo:...

2010-08-30 09:30:00

PITTSBURGH, Pa., Aug. 30 /PRNewswire/ -- Eat'n Park today announced it has re-launched its popular Smiley Cookie® web site on the LCG Commerce platform powered by Magento. In just four weeks, conversion on the site is up 50 percent and average order value has improved by 30 percent. Eat'n Park needed the new Smiley Cookie site, which sells cookie gift baskets, among other things, to be flexible, easy to use, and based on a platform that would support plans for online...

2010-08-27 09:35:00

CANTON, Mass., Aug. 27 /PRNewswire/ -- Baskin-Robbins, the world's largest chain of ice cream specialty shops, today launched a new way for Baskin-Robbins Facebook fans to earn free scoops of ice cream. For a limited time, Baskin-Robbins Facebook fans can sign up for "Group Scoop" on Facebook(TM) and either start their own group or join someone else's. Once the number of people in a "Group Scoop" group reaches 31, the organizer and all 30 additional members will receive a coupon for a...