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Latest Diageo brands Stories

2011-08-17 19:01:00

NORWALK, Conn., Aug. 17, 2011 /PRNewswire/ -- Smirnoff® today launches the next Smirnoff Nightlife Exchange Project with the audacious goal of getting 10 million people to discover, share and swap the most original nightlife experiences in 50 countries. The Smirnoff Nightlife Exchange Project is an ambitious attempt to discover the world's most unique and interesting nightlife, culminating in one-of-a-kind experiences on the same night all over the world. This year,...

2011-07-15 07:00:00

NEW YORK, July 15, 2011 /PRNewswire/ -- Diageo plc (NYSE: DEO), the world's leading premium spirits, wine and beer company, today announced the launch of QREAM WITH A Q(TM), an ultra-premium cream liqueur. "Qream" was conceived and developed in collaboration with Diageo, by Grammy Award-winning musician, cultural ambassador and style visionary, Pharrell Williams. Williams was instrumental in the development of the cream liqueur - from the taste and bottle design to the marketing and...

2011-06-08 13:30:00

NEW YORK, June 8, 2011 /PRNewswire/ -- The Captain Morgan brand announced today a $150,000 donation to the Loyola Recovery Foundation, based in Pittsford, N.Y., through its First Mate Fund, which was established by the brand in late 2010 to support responsible drinking initiatives and other programs that benefit the community. (Logo: http://photos.prnewswire.com/prnh/20110215/NY48182LOGO ) Operation Economic Freedom, a program of the Loyola Recovery Foundation, focuses on providing job...

2011-05-26 10:32:00

CHARLOTTE, N.C., May 26, 2011 /PRNewswire/ -- With thousands gathering in Charlotte for the race weekend and the quintessential start of summer, one particular fan is competing in a race of his own--one that involves only his sheer physical strength and the No. 17 Jeremiah Weed Ford Fusion. Strongman and resident "This is Jeremiah Weed" ad campaign star Rendy DeLaCruz will race against the clock to pull a real life stock car 100 feet in 60 seconds or less--all while NASCAR champion Matt...


Word of the Day
penuche
  • A fudgelike confection of brown sugar, cream or milk, and chopped nuts.
'Penuche' is a variant of 'panocha,' a coarse grade of sugar made in Mexico. 'Panocha' probably comes from the Spanish 'panoja, panocha,' ear of grain.
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