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Latest Diageo Stories

2014-05-01 20:23:02

Iconic Brand Encourages Owners to "Run for the Rum" in Quest for Winning Horse's Foal ST. CROIX, U.S. Virgin Islands, May 1, 2014 /PRNewswire/ -- As the best thoroughbreds and jockeys in the world prepare to run for the roses in Louisville, the Captain Morgan brand has its eye on another prize - the offspring of the next Triple Crown winner. The brand, looking to secure a horse fit for the Captain, will offer to match the winning horse's earnings if it goes on to win the Triple...

2014-04-24 23:03:44

New research report “The Global Market for Malt Beverages” drawn up by Canadean is now available at MarketPublishers.com. London, UK (PRWEB) April 24, 2014 There exist two major types of malt beverages – dark ‘nourishing’ malt drinks popular in Latin America, the Caribbean and Africa, and also clear, usually flavoured, malt beverages found in the Middle East and North Africa. Dark malts appeal mainly to non-beer drinkers like children and women, while clear malts tend to compete...

2014-04-09 12:25:47

SMIRNOFF Vodka invites fans of legal drinking age to enjoy honest effortless, good times at "The Party" with Community's Alison Brie and Parks and Recreation's Adam Scott NORWALK, Conn., April 9, 2014 /PRNewswire/ -- Waiting in a standstill line that wraps around the block. Being at the mercy of the "bouncer's discretion." Blowing three months' rent just to stand behind a velvet rope and hold a bottle with a sparkler. Sound familiar? Well, SMIRNOFF®, the world's best-selling vodka,...

2014-03-17 16:29:24

Diageo supports return to flexibility, innovation and entrepreneurship in American whiskey TULLAHOMA, Tenn., March 17, 2014 /PRNewswire/ -- Claiming the integrity of Tennessee whiskey is "under attack" Brown-Forman's Jack Daniels asserts the only way for Tennessee whiskey to be a "premium product representing a world-class standard and utmost quality" is for it to be aged in new oak barrels. Interestingly, according to the website of Brown-Forman owned Early Times whiskey...

2014-03-17 08:25:43

LONDON, March 17, 2014 /PRNewswire/ -- Raise a glass this St Patrick's Day with two newly created Guinness based cocktails [http://uk.thebar.com/recipe/guinness-cocktails ] from thebar.com. These two stunning cocktails have one thing in common- Guinness. Ever since the Black Velvet cocktail was created, more than 150 years ago, bartenders have appreciated the great taste of Guinness. The 'Black Chocolate Velvet' is a sophisticated and deliciously smooth cocktail...

2014-03-11 08:24:21

BUSHMILLS VILLAGE, N. Ireland, March 11, 2014 /PRNewswire/ -- World's largest whiskey barrel oak headphones created to launch festival of handcrafted whiskey and music at the Old Bushmills Distillery Breakthrough British band The 1975, who have had a meteoric rise in the last 12 months, are set to take time out from their massive world tour to headline the intimate Bushmills Live festival on Ireland's north coast on June 12, 2014. (Photo:...

2014-02-24 16:23:28

Sterling Vineyards®, Johnnie Walker®, Baileys®, CIROC® Lead Ultra-premium Beverage Experience At the 86th Oscars® HOLLYWOOD, Calif., Feb. 24, 2014 /PRNewswire/ -- Repeat performer, award-winning Sterling Vineyards, will once again provide the fine wines poured at the Oscars telecast and the Academy of Motion Picture Arts and Sciences' Governors Ball. This year, Sterling is joined at the bar by a selection of world class spirits from the Diageo Luxury Brands portfolio - in a...

2014-02-24 12:20:42

MIAMI, February 24, 2014 /PRNewswire/ -- - Cruise passengers to experience cutting-edge cocktail culture as DIAGEO RESERVE WORLD CLASS(TM) takes to the high seas with Princess Cruises, Norwegian Cruise Line, Royal Caribbean International and Celebrity Cruises One of the world's most prestigious cocktail competitions is taking to the high seas to turn floating bartenders into mixologists extraordinaire. The Diageo Global Travel team...

2014-02-04 16:26:27

The USO Receives Launch Donation of $100,000 NAPA, Calif., Feb. 4, 2014 /PRNewswire/ -- The Great American Wine Company shipped out to wine aisles across the country this month and arrives with a spirit of commitment to American heroes. The trio of new wines, from the winemaking team at Rosenblum Cellars, launches with a generous annual contribution to military charities to support active troops and veterans. In 2014, the USO will be the primary recipient, and will receive...


Word of the Day
cock-a-hoop
  • Exultant; jubilant; triumphant; on the high horse.
  • Tipsy; slightly intoxicated.
This word may come from the phrase 'to set cock on hoop,' or 'to drink festively.' Its origin otherwise is unclear. A theory, according to the Word Detective, is that it's a 'transliteration of the French phrase 'coq a huppe,' meaning a rooster displaying its crest ('huppe') in a pose of proud defiance.' Therefore, 'cock-a-hoop' would 'liken a drunken man to a boastful and aggressive rooster.'
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