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Latest Direct marketing Stories

2014-09-16 23:10:46

Leading financial marketing agency Austin & Williams discussed digital marketing strategies proven to deliver a solid ROI at the New Jersey Bankers’ Annual Marketing Conference. Hauppauge, NY (PRWEB) September 16, 2014 Simple, unconventional and cost-effective, smart guerrilla marketing can mean big business for community and commercial banks that know how to use it, according to experts at Austin & Williams, a leading financial marketing agency headquartered in Long Island, New...

2014-09-15 12:25:00

Hires Adriana Lopez, Senior Hispanic Marketing Professional NEW YORK, Sept. 15, 2014 /PRNewswire/ -- Since the launch of its Multicultural Division in 2011, Alison Brod Public Relations has provided clients such as L'Oreal Paris, Urban Decay, Guthy Renker, and Old Navy with culturally relevant communications programs. With increased demand from existing and new clients for Hispanic programming, Alison Brod has brought Adriana Lopez on board as Director of Multicultural Relations....

2014-09-15 08:25:06

NEW YORK, September 15, 2014 /PRNewswire/ -- SmartFocus [http://www.smartfocus.com ] has acquired Beacon technology specialist TagPoints [http://www.tagpoints.com ] and social media analytics provider Content Savvy [http://www.contentsavvyinc.com ] as part of its strategy to develop the UK's first omni-channel digital marketing system. These two key Big Data acquisitions position SmartFocus as an industry leader for mobile and location-based digital marketing. Its platform now...

2014-09-11 12:25:42

- Former Valpak Sales Representative Brings Savings to Businesses and Residents in Charlotte - LARGO, Fla., Sept. 11, 2014 /PRNewswire/ -- Valpak, a leader in local print and digital coupons, announced today that Patti Neeley has acquired the Valpak of Charlotte, N.C. territory. As a former Valpak sales representative, Neeley brings 25 years of advertising sales experience to the business. With this territory, she will mail Valpak's signature blue envelope to 300,000 homes, and...

2014-09-09 16:24:53

MIAMI, Sept. 9, 2014 /PRNewswire/ -- Ogangi today announced Messangi 2.0, a new and improved version of its Messangi omnichannel mobile marketing solution. As enterprises pursue the holy grail of "Cross-Channel Marketing" they encounter that the extremely difficult task of tracking users across different media platforms becomes a little easier when the mobile one is done properly and coherently with the rest. Case in point is the effect "second-screen phenomenon," the use of mobile devices...

2014-09-08 08:27:31

New Capability Leverages Social Media Trend and Affinity Data to Inform Email Marketing Content, Drive Customer Engagement DALLAS, Sept. 8, 2014 /PRNewswire/ -- Epsilon, the global leader in helping clients create customer connections that build brand and business equity, today announced the launch of the Social Media Tool, a new feature within the Harmony Epsilon Response Network (ERN)*. First introduced in September 2012, the Harmony ERN combines a rich cooperative database, sourced from...

2014-09-05 08:22:04

The Ballantine Corporation's new portal allows professionals and business owners to have all of their printed materials created quickly and efficiently WAYNE, N.J., Sept. 5, 2014 /PRNewswire/ -- The Ballantine Corporation, a New Jersey-based, full-service, direct marketing company, has recently debuted their new on-demand print portal website: http://www.ballantineondemand.com. Photo - http://photos.prnewswire.com/prnh/20140904/143090 The site allows marketing professionals,...

2014-09-04 12:26:33

NJ NATIVE SAYS "NEWARK BEARS" ARE VITAL TO DOWNTOWN REBIRTH AND REGIONAL ECONOMIC HEALTH FAIRFIELD, N.J., Sept. 4, 2014 /PRNewswire/ -- TeleBrands President and CEO AJ Khubani, who is widely considered the leader in the nation's $350 billion "As Seen on TV" industry, said today that he was exploring a bid to bring minor league baseball back to Newark and reopen a downtown stadium that has laid dormant since the Bears stopped playing in 2013. Khubani said recent stories about the...

2014-09-04 00:20:55

BANGKOK, Sept. 3, 2014 /PRNewswire/ -- Thailand has the chance to host a mega event once again as Unicity, one of the world's fastest growing multi-level marketing companies, agreed to host its "2014 Unicity Global Convention" in Bangkok from 15-18 October 2014 with 50,000 Unicity distributors worldwide thanks to Thailand Convention and Exhibition Bureau (TCEB)'s attractive campaign. The event reinforces the country's position as the regional MICE hub and strengthens the confidence of...

2014-09-03 16:28:04

-More than 40% of respondents say they "always" look for coupons for gifts LARGO, Fla., Sept. 3, 2014 /PRNewswire/ -- Valpak, the company that sends The Blue Envelope each month filled with savings and coupons, is turning 46! To celebrate, they're throwing a P-A-R-T-Y all month long with a sweet little sweepstakes. Consumers can register for a chance to win a $5,000 party prize pack or one of 46 other prizes (worth up to $100 each) for tweeting about their favorite party memories on Twitter....


Word of the Day
caparison
  • A cloth or covering, more or less ornamented, laid over the saddle or furniture of a horse, especially of a sumpter-horse or horse of state.
  • Clothing, especially sumptuous clothing; equipment; outfit.
  • To cover with a caparison, as a horse.
  • To dress sumptuously; adorn with rich dress.
This word ultimately comes from the Medieval Latin 'cappa,' cloak.
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