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Last updated on May 25, 2013 at 9:20 EDT

Latest Direct response television Stories

2012-08-17 10:21:10

DALLAS, Aug. 17, 2012 /PRNewswire/ -- This coming September, Peter Koeppel, President of Koeppel Direct, will be speaking at the electronic retailing industry's biggest event of the year, the ERA D2C Convention. The ERA D2C Convention is sponsored by the ERA, Electronic Retailing Association, the only trade association in the world that represents leaders of the direct-to-consumer marketplace. Koeppel and many other notable speakers will participate in educational sessions along...

2012-08-16 22:20:32

DALLAS, Aug. 17, 2012 /PRNewswire/ -- This coming September, Peter Koeppel, CEO of Koeppel Direct, will be speaking at the electronic retailing industry's biggest event of the year, the ERA D2C Convention. The ERA D2C Convention is sponsored by the ERA, Electronic Retailing Association, the only trade association around the world that represents leaders of the direct-to-consumer marketplace. Koeppel and many other notable speakers will be featuring their presentations with nearly...

2012-07-17 02:32:36

CLEARWATER, Fla., July 17, 2012 /PRNewswire/ -- As Seen On TV, Inc. (OTCQB: ASTV), a direct response marketing company and owner of AsSeenOnTV.com, announced today that its Chairman Kevin Harrington will be honored with the esteemed 2012 Lifetime Achievement Award at this year's Moxie Awards Gala at the D2C Convention hosted by the Electronic Retailing Association (ERA). Kevin will be recognized during a special presentation at the Moxie Awards Gala on Thursday, September...

2012-06-25 23:00:06

International Commercial Television, Inc. (OTCQB: ICTL) ("ICTV" or "The Company"), a premier company employing prominently profiled infomercial campaigns to market and brand unique products to the global consumer through multi-channels of distribution, is announcing the following: On June 11, 2012, The Company completed the execution of an agreement with Source Plus, Inc to be the exclusive distributor of DermaWand in China. Wayne, PA (PRWEB) June 25, 2012...

2012-06-17 22:21:58

BURLINGTON, Mass., June 18, 2012 /PRNewswire/ -- (http://www.myprgenie.com) -- OrderMotion(R) Inc., the leading web-based platform for direct-to-consumer (D2C) campaign and order management, today announced that its OMX SaaS order management technology is being used by DRTV and eCommerce marketer Live Foods Live Bodies to power its multi-channel, direct-to-consumer marketing business. Live Foods Live Bodies has been marketing its line of highly successful juicers promoted by...

2012-04-10 02:20:26

NEW YORK, April 10, 2012 /PRNewswire/ -- (Pinksheets: ARNH) The Automotive Resource Network Holdings (ARNH.PK) announced today that the company will move all operations into a new Executive Office Center in Fort Lauderdale, Florida. This decision to centralize activities into a single location was made during a series of meetings held earlier this month involving TheARN's Board of Directors, top Executives and other key personnel, and is scheduled to be implemented over the next 60...

2012-03-28 02:20:32

NEW YORK, March 28, 2012 /PRNewswire/ -- (Pinksheets: ARNH) -- The Automotive Resource Network Holdings (ARNH.PK) announced today that they are developing mass media advertising campaigns to promote both their automotive service contracts and their recently announced WynShield Pro product, and that Mr. Brett Saevitzon and Mr. Steve Procko have been retained to spearhead and oversee all of TheARN's DRTV (Direct Response TV) and Mass Exposure initiatives for both products. Mr....

2012-03-21 02:23:49

WAYNE, Pa., March 21, 2012 /PRNewswire/ -- International Commercial Television, Inc. (OTCQB: ICTL) a premier multi-channel distribution company utilizing highly profiled infomercial campaigns to market and brand exclusive products to international consumers, is announcing the following: On March 14, 2012, the Company completed the execution of an agreement with Hutton Miller LLC for the production of one and two minute direct response television commercials to be aired on major US...

2012-02-20 10:06:00

NEW YORK, Feb. 20, 2012 /PRNewswire/ -- GlobalHue, the full-service marketing communications agency that works with clients such as the Jeep brand and Verizon, announced a series of internal promotions and new hires in order to enhance the agency's capabilities and build for the future. Maria Lopez-Knowles has been promoted from EVP of Client Services to President of GH Latino. In her new role, Maria will oversee the entire GH Latino Division. Her key responsibility will be to guide...

2012-02-15 08:00:00

Demonstrates that Shared Risk Advertising & PR Succeeds Even in a Tough Economy Studio City, CA (PRWEB) February 15, 2012 In the face of tightening budgets and lowered advertising spends, TVA Media Group has announced the results of their latest successful partnership with StreetStrider. As the economic crunch continues to put the squeeze on advertising budgets, advertisers are looking for effective ways to get the most out of their marketing dollar. Conventional shared risk...