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Latest Distilled beverages Stories

2011-07-05 10:52:00

CORAL GABLES, Fla., July 5, 2011 /PRNewswire/ -- GREY GOOSE® Vodka introduces "Summer Connections," a new application built for Facebook that encourages GREY GOOSE fans to reconnect with friends (www.facebook.com/GREYGOOSE). This initiative is part of the brand's summer engagement campaign focused on the importance of reconnecting with friends and celebrating with those who matter most. The application launched today and is featured on the brand's Facebook page...

2011-06-28 09:15:00

FT. LAUDERDALE, Fla., June 28, 2011 /PRNewswire/ -- SX Latin Liquors will hold its official launch party on June 30 from 6:00 p.m. until 2:00 a.m. to introduce its new line of premium spirits infused with sensual and exotic ingredients. The red carpet affair, which will feature free drinks for all ladies before 10:00 p.m., is being held at Vibe Ultra Music Lounge on Las Olas Boulevard in the heart of downtown Fort Lauderdale. (Logo: http://photos.prnewswire.com/prnh/20110419/FL84031LOGO...

2011-05-26 08:47:00

CORAL GABLES, Fla., May 26, 2011 /PRNewswire/ -- In anticipation of Memorial Day Weekend, GREY GOOSE® Vodka is launching a national television commercial today titled "Strengths" to stress the importance of responsible drinking. This new commercial is part of the brand's summer consumer engagement campaign and comes on the heels of its new 30 second TV advertisement titled "Reunion." "Strengths" will run in primetime on national cable networks and also appear on leading...

2011-05-19 08:24:00

CORAL GABLES, Fla., May 19, 2011 /PRNewswire/ -- GREY GOOSE® Vodka has unveiled a new 30 second TV advertisement titled "Reunion" (www.facebook.com/GREYGOOSE) as part of its summer consumer engagement campaign. The spot began airing March 16 and will run in primetime on national cable networks throughout the summer. It is supported by a comprehensive media, digital and public relations campaign that represents a doubling in marketing spend from the same time period...

2011-03-28 05:00:00

SAN FRANCISCO, March 28, 2011 /PRNewswire/ -- The San Francisco World Spirits Competition held its prestigious judging on March 18th, 19th, and 20th at the Hotel Nikko in downtown San Francisco. In this, the 11th year, 1,106 premium spirits were submitted from 61 countries, making it a record-breaking year, up 8% from last year. The San Francisco competition is the oldest, largest, and most recognized spirits competition in the United States. 159 Double Gold Medals were awarded, 181 Gold...

2010-10-12 05:45:00

LOS ANGELES, Oct. 12 /PRNewswire/ -- Premier Asian Wine & Spirits Company, TY KU, proudly announces its newest investor and equity partner in media mogul, Perez Hilton. In addition to investing in the brand, Perez Hilton has taken on the strategic role of Director of Culture and Trends at TY KU. Known as a famed tastemaker, Perez has always been an early adopter of emerging talent and trends. Perez states, "This partnership is the first of its kind for me and I could not be any more...

2010-06-22 13:29:00

SAN DIEGO, June 22 /PRNewswire/ -- Following the success of its inaugural spirits competition in 2009, The Spirits International Prestige (SIP) Awards (http://www.SIPAwards.com) presented the 2010 SIP Awards at the exclusive Ivy Rooftop at the Hyatt Andaz Hotel in downtown San Diego, CA on Thursday, June 10, 2010. This year's competition proved to be an even greater challenge for each of the 162 spirits competing for the coveted Platinum Prize awarded to the consumer's spirit of choice!...

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2010-06-14 09:05:00

Tequila and cheese may sound like the makings of an awkward cocktail party, but new research shows that they have a lot to tell us about efforts to boost rural economies around the world. Over the past 10-15 years, there has been a surge of interest from developing countries in creating protective measures known as geographical indications (GIs), which many countries view as tools that can help them compete in the global economy. GIs define a specific product according to its historical,...

2010-06-11 09:02:00

LOUISVILLE, Ky., June 11 /PRNewswire/ -- Tequila Herradura, one of the oldest and most respected 100 percent blue agave tequila brands since 1870, announces the launch of its exclusive Buy-the-Barrel program, an exceptional opportunity for tequila connoisseurs to order their very own Herradura Double Barrel Reposado. When bottled, each barrel yields approximately 240 bottles of specially crafted tequila reposado aged for an additional month, ensuring every ounce captures flavors and...

2010-03-24 13:27:00

NEW YORK, March 24 /PRNewswire/ -- Hanna Lee Communications, Inc., an award-winning boutique PR agency specialized in spirits, food, wine, travel and lifestyle, today announced that it has been named the PR agency of record for Leblon Cachaca, Brazil's handcrafted spirit and the basis of the famed Caipirinha cocktail. The agency will undertake a one-year public relations and event-driven campaign to promote Leblon Cachaca nationally in both the consumer and trade press. (Logo:...


Word of the Day
bellycheer
  • Good cheer; viands.
  • To revel; to feast.
The word 'bellycheer' may come from 'belle cheer', "good cheer".
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