Latest Doritos Stories

Doritos Brand surprises #BoldStage champion with one more career-changing opportunity: Seth Sentry will get to perform on "Jimmy Kimmel Live!" in April AUSTIN, Texas, March 15, 2013 /PRNewswire/ -- Last night at the South by Southwest (SXSW) Music Conference and Festival in Austin, Tex., thousands of Instagram and Twitter posts using the hashtag #BoldStage received from around the world, shaped one of the most interactive and digital concert experiences fans have ever seen....

- Winner to also score life-changing opportunity to join LL COOL J on his upcoming "Authentic" tour PLANO, Texas, March 6, 2013 /PRNewswire/ -- Doritos, one of the marquee brands from PepsiCo's Frito-Lay division, today announced its return to the South by Southwest (SXSW) Music Conference and Festival in Austin, Tex., complete with its signature vending machine stage, which will now stand at 62-feet tall and have a bigger and bolder presence than ever before. From Thursday, March...

IRVINE, Calif., Feb. 19, 2013 /PRNewswire/ -- Six teens were awarded a combined total of $55,000 in scholarships from the Taco Bell Foundation for Teens on Saturday as part of the 11(th) annual TACO BELL® Skills Challenge at NBA All-Star 2013 in Houston, TX. The Foundation partnered with NBA Cares and the Boys & Girls Clubs of Greater Houston to pair six outstanding teens with NBA players who competed in the challenge to win educational scholarships for teens ranging from $5,000...

AUSTIN, Texas, Feb. 12, 2013 /PRNewswire/ -- Alex Jones and InfoWars.com has announced Operation Paul Revere -- a contest open not just to Americans, but to people from all over the world who love liberty. This is a quick turnaround contest with only 3 months to produce a film. The contest is about producing a new film with new fresh ideas, new presentation and new material. The film can be documentary or fictional (any genre). Running length can be anything from film trailer to...

PLANO, Texas, Feb. 4, 2013 /PRNewswire/ -- The Doritos brand today announced that its consumer-created commercial "Fashionista Daddy," which aired for the first time nationally during yesterday's Super Bowl XLVII broadcast, has scored its creator, 29-year-old Mark Freiburger of Los Angeles, the career-changing opportunity to work with acclaimed film director Michael Bay on the next installment of the blockbuster "Transformers" movie franchise from Paramount Pictures and Hasbro, set...

SANTA MONICA, Calif., Feb. 4, 2013 /PRNewswire/ -- The Super Bowl is a marquee event for advertisers setting the tone of many broadcast and social media campaigns. Every year brands compete to create ground-breaking and distinctive 'blockbuster' ads that grab attention and esteem from the nearly 100 million viewers. Company 3 (CO3) is honored to have the opportunity to collaborate on some of the industry's best ads by providing color grading services on over 30 spots that aired...

MCLEAN, Va., Feb. 4, 2013 /PRNewswire/ -- Anheuser-Busch took the top stop in the 25(th) annual USA TODAY Super Bowl Ad Meter. The winning ad featured a touching moment between a man and his Clydesdale. Panelists gave the ad a score of 7.76 (on a scale of 0 to 10). In celebration of the 25(th) anniversary of Ad Meter, USA TODAY expanded the vote to thousands via a password-protected site. More than 7,600 panelists voted on the more than 50 ads that ran during the game. Go to...

PLANO, Texas, Feb. 3, 2013 /PRNewswire/ -- The Doritos brand gave two fans the opportunity to showcase their filmmaking talent on the world's biggest advertising stage when it aired their consumer-created Doritos commercials during tonight's Super Bowl XLVII broadcast. Depending on how the spots rank on the USA TODAY Ad Meter, either fan could win a $1 million bonus prize and the career-changing opportunity to work with acclaimed film director Michael Bay on the next installment of...

PLANO, Texas, Jan. 4, 2013 /PRNewswire/ -- Iconic "Doritos Girl" Ali Landry, who rose to fame 15 years ago by starring in a Doritos Super Bowl ad, reunited with the Doritos brand once again last night when she announced the five finalists for this year's Doritos Crash the Super Bowl contest. Selected out of thousands of entrants, the five finalists will now compete for the chance to have their ads air during the Super Bowl XLVII broadcast on Feb. 3, 2013 on CBS. Two ads will air --...

PLANO, Texas, Nov. 2, 2012 /PRNewswire/ -- The Doritos brand today announced a last call for entries in this year's "Crash the Super Bowl" contest. Fans have two weeks remaining to turn their boldest Doritos commercial ideas into homemade ads before contest submissions officially close on Nov. 16, 2012. As part of this year's competition, two finalist consumer-created spots ultimately will air during the Super Bowl broadcast. The finalist whose ad scores highest on the USA TODAY Ad...