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2010-06-03 16:05:00

WASHINGTON, June 3 /PRNewswire-USNewswire/ -- Consumer Watchdog and the Center for Digital Democracy today called on the Federal Trade Commission to investigate Google's announced plan to buy Invite Media, a display advertising company, for around $70 million, saying the deal raises substantial competitive and privacy concerns. "The ink is hardly dry on Google's questionable AdMob acquisition," said John M. Simpson, consumer advocate for the nonprofit, nonpartisan group, "and the Internet...

2010-06-02 12:00:00

CHICAGO, June 2 /PRNewswire/ -- Resolution Media, an Omnicom Media Group company, has hired Marc Steinhart as Vice President, Marketing and Business Development. The addition of Steinhart will bolster Resolution Media's position as a leading digital marketing agency, helping its clients use data from search engine marketing (SEM) to turn critical audience insights into action and move their businesses forward. Steinhart joins Resolution Media from the global SEM firm, Acronym Media where...

2010-06-01 10:20:00

CHICAGO, June 1 /PRNewswire/ -- MediaBank, a leading provider of technology solutions designed to help better manage the end-to-end media buying and analytics process, today announced that Bill Wise, a highly accomplished executive known for building next generation media technologies that have major impact on the advertising field, is joining the company as Chief Executive Officer. Wise succeeds MediaBank CEO and founder Brad Keywell, who remains with the company as a Director and...

2010-05-25 08:30:00

NEW YORK, May 25 /PRNewswire/ -- AppNexus, the real-time ad platform (www.appnexus.com), today announced that it has hired veteran technology executive Brandon Atkinson as VP of Client Services, seasoned Wall Street technology architect, Venky Vemparala, as VP of Engineering, and experienced ad network professional Lisa Kalscheur as Director of Marketing. AppNexus empowers sophisticated companies including ad networks, demand-side platforms and direct marketers to build, manage and...

2010-05-10 08:30:00

NEW YORK, May 10 /PRNewswire/ -- AppNexus, the real-time ad platform, was recently named one of 2010's "Cool Vendors in Media" by Gartner, Inc., a leading information technology research and advisory company. The report recognized three media vendors as "cool" and was published on April 19, 2010 by research analysts Andrew Frank, Allen Weiner and Mike McGuire. The Gartner report on "Cool Vendors in Media" points out that "emerging technologies are transforming the media business as new...

2010-04-22 08:30:00

NEW YORK, April 22 /PRNewswire/ -- AppNexus, the real-time ad platform company, is hosting its first 'What Works' Summit (www.appnexus.com/summit) at the Four Seasons Hotel in San Francisco today from 8:00 am to 1:00 pm in connection with the conclusion of ad:tech San Francisco. This inaugural AppNexus Summit will focus on the evolution of ad networks and aggregators in the new display advertising landscape especially in relation to real-time bidding, and will bring together industry...

2010-04-20 14:00:00

NEW YORK, April 20 /PRNewswire/ -- AdBuyer.com announced the launch of Audience Profiles; a free offering that makes it easy for search marketers to understand their customers and unlock highly targeted ways to reach them with display advertising. Audience Profiles automatically identify a marketer's most valuable customer segments based on their existing traffic. Marketers can see which users are most likely to respond to their advertising and easily launch campaigns that target their...

2010-04-13 07:00:00

NASHVILLE, Tenn. and SAN FRANCISCO, April 13 /PRNewswire/ -- edo Interactive, a pioneer in digital and mobile advertising solutions, today announced the appointment of Stephen Collins as Chief Strategy Officer and Chief Financial Officer. Collins will be responsible for driving edo's growth initiatives and leading the company's financial operations. (Logo: http://www.newscom.com/cgi-bin/prnh/20090817/AQ62149LOGO) "Stephen is a terrific addition to our executive team, and his experience...

2010-03-29 08:30:00

NEW YORK, March 29 /PRNewswire/ -- AppNexus, the real-time ad platform (www.appnexus.com), today announced that it has hired advertising industry veteran Lauren Nemeth as Director of Sales and seasoned technology expert Timothy G. Smith as Vice President of Technical Operations. Founded and managed by the pioneers of the Web's original and most successful ad exchanges at Yahoo!'s Right Media and Google's DoubleClick, AppNexus offers unparalleled, highly scalable technology, deep industry...

2010-03-12 08:30:00

NEW YORK, March 12 /PRNewswire/ -- AppNexus today announced the launch of its advanced ad platform specializing in real-time advertising (www.appnexus.com). Founded and managed by the pioneers of the Web's original and most successful ad exchanges at Yahoo!'s Right Media and Google's DoubleClick, AppNexus offers unparalleled, highly scalable technology, deep industry expertise and plays host to a vibrant community of leading companies within the online advertising ecosystem. Chosen by...


Word of the Day
negawatt
  • A unit of saved energy.
Coined by Amory Lovins, chairman of the Rocky Mountain Institute as a contraction of negative watt on the model of similar compounds like megawatt.