Latest DoubleClick Stories
Says FTC Action Needed to Stop Google Engineers Playing 'Fast and Loose' With Consumers' Private Information SANTA MONICA, Calif., March 16, 2012 /PRNewswire-USNewswire/ -- Consumer Watchdog welcomed reports today confirming that the Federal Trade Commission and European regulators are investigating Google for violating the online privacy choices of consumers using the Safari web browser on Apple computers, iPhones and iPads. In a letter last month, Consumer Watchdog said that...
CHATHAM, N.J., March 13, 2012 /PRNewswire/ -- Theorem Inc., a global leader in online advertising creative services, media operations, reporting and analytics, today announced it has achieved designation as a Google DoubleClick Studio Certified Partner. The designation demonstrates advanced training in all aspects of DoubleClick Studio, DoubleClick's rich media production and workflow tool, and qualifies Theorem to handle all aspects of rich media ad campaigns, from creation and...
NEW YORK, March 1, 2012 /PRNewswire/ -- Clickable today announced that it has filled several key leadership positions to capitalize on the company's rapid growth in social advertising and Facebook's new emphasis on "stories" for engaging friends and fans. Headquartered in New York, Clickable has built the industry's most complete social and search intelligence platform for acquiring and engaging customers across Facebook, Google and Bing, and other emerging networks like LinkedIn,...
NEW YORK, Feb. 28, 2012 /PRNewswire/ -- AppNexus, the world leader in real-time advertising technology, announced today at the IAB Annual Leadership Meeting a new advertising industry initiative to combat piracy on the Internet. As part of the initiative, AppNexus is making a firm public commitment to actively monitor traffic and refuse to allow clients to run ads on those sites that are found to feature pirated intellectual property. Microsoft Advertising and the Interactive...
SANTA MONICA, Calif., Feb. 17, 2012 /PRNewswire-USNewswire/ -- In the wake of a Stanford University researcher's study that found Google has been violating people's online privacy choices, Consumer Watchdog said today the Internet giant was lying to users and called for the Federal Trade Commission to act. iPhone and iPad users were targeted. "Google has clearly engaged in 'unfair and deceptive' practices," said John M. Simpson, Consumer Watchdog's Privacy Project director. "They...
LONDON, January 18, 2012 /PRNewswire/ -- Leading specialist search and social marketing agency, Greenlight, expects search giant Google to overtake Yahoo and become king of display advertising by the end of the year. Greenlight also predicts 2012 will be will be the year of social link building and that social media sites will take on a multi-faceted identity. These alongside others from Yahoo, Google and Microsoft, are some of the firm's predictions in the latest quarterly...
LONDON, November 21, 2011 /PRNewswire/ -- Adform has recently introduced features in real time bidding. By adding this, it has become the most comprehensive player in online display advertising in Europe and is now also a demand side platform. (Logo: http://www.newscom.com/cgi-bin/prnh/20111121/494407 ) The market for so-called 'real time bidding' is estimated to represent up to six billion dollars in the US this year alone, and this figure is expected to...
NEW YORK, Nov. 3, 2011 /PRNewswire/ -- 1stdibs, the world's largest online luxury marketplace, announced today an investment from Benchmark Capital and the appointment of David Rosenblatt, former DoubleClick CEO, as Chief Executive Officer. Benchmark Capital General Partner Matt Cohler led the investment, and both he and Rosenblatt will join the company's board of directors. The new executive team and financial backing, combined with Benchmark's expertise in building online...
BEIJING, Nov. 1, 2011 /PRNewswire-Asia/ -- Qihoo 360 Technology Co. Ltd. ("Qihoo 360" or the "Company") (NYSE: QIHU), the No. 3 Internet company in China as measured by active user base, today announced that it strongly disagrees with a recent story that appeared on the Citron Research homepage. The Company believes the article contains numerous errors of fact and is riddled with unsupported speculations. The Company would like to highlight certain key errors in fact contained in the...
PARIS, Sept. 20, 2011 /PRNewswire/ --The online media group Hi-Media (ISIN Code FR0000075988 - HIM, HIM.FR), the European leader in monetizing the Internet audience, has announced a partnership with AppNexus, the leading real-time bidding (RTB) ad platform and has announced plans to launch its own ad exchange. AppNexus is the industry's most advanced real-time ad platform providing a robust technology infrastructure to operate fully automated real-time bidding for display advertising...
