Latest DoubleClick Stories

2011-08-26 10:36:39

  According to Time magazine, Facebook has hit 1 trillion page views, the first website to achieve that measure. However the page view measurement service comScore has a wildly different number. Its latest report, for July, found that Facebook had “just” 467 billion monthly page views. Whatever the actual number, Facebook still leaves the second place website, Google, in the dust. The measuring of internet traffic is an extremely imprecise art, and each tracker uses...

2011-08-15 10:21:56

Google Inc. said on Monday that it will buy Motorola Mobility Holdings Inc. for $12.5 billion. The Internet giant said it would pay $40 per share for a 63 percent stake in Motorola's Mobility. Motorola Mobility's shares jumped up 59 percent on the New York Stock Exchange following the announcement on Monday. "Motorola Mobility's total commitment to Android has created a natural fit for our two companies," said Google CEO Larry Page in a statement. "Together, we will create amazing user...

2011-07-12 10:00:00

SEASIDE, Calif., July 12, 2011 /PRNewswire/ -- Video advertising networks, media serving platforms, auctions and exchanges are on track to achieve $1.4 billion in CPM share, transaction and fee-based revenue in 2011, a 67.5% annual rate of growth, according to a sector analytics report produced by AccuStream Research. The report, Video Advertising Networks, Serving Platforms and Exchanges 2007 - 2014: Inventory, Gross Media Spend and Net Revenue Analysis, is a comprehensive...

2011-07-07 14:01:00

MOUNTAIN VIEW, Calif., July 7, 2011 /PRNewswire/ -- Crowd Science, which provides ad segmentation and targeting solutions for premium online publishers, has named sales and marketing executive Matt Pasternak as Senior Vice President of Business Development and Partnerships. (Photo: http://photos.prnewswire.com/prnh/20110707/LA31699) Mr. Pasternak brings his track record of strategic partnerships and deal development to the growing Silicon Valley based start-up. "Matt's expertise...

2011-07-07 09:53:00

LONDON, July 7, 2011 /PRNewswire/ -- AppNexus, the real-time ad platform used by global ad networks, demand-side platforms (DSPs), ad exchanges, and other leading online advertising companies, announced today that it has opened an office in London to spearhead the growth of AppNexus across Europe. AppNexus pioneered RTB in the EU and opened its first EU-based data center last September. Ajay Daved, Senior Account Director, is the company's first hire of many in the UK. He will work...

2011-06-01 00:06:51

With more than 20 years' experience in finance, operations, M&A and capital markets, Lee was a natural selection for a leadership position within the company. (PRWEB) May 31, 2011 Mazooma Inc. is pleased to announce the appointment of Wilson Lee as the company's President. Wilson has more than 20 years' experience in finance, operations, M&A and capital markets, having worked as an Investment Banker, Venture Capitalist, and senior executive at a variety of companies, from start-up...

2011-05-11 07:00:00

NEW YORK, May 11, 2011 /PRNewswire/ -- AdSafe Media, (www.adsafemedia.com), the rating standard for online media today appointed Scott Knoll as its new Chief Executive Officer. Knoll takes over management of the privately owned company during a time of rapid growth. (Photo: http://photos.prnewswire.com/prnh/20110511/NY99730 ) Knoll brings a solid combination of management experience, media sales, and technological savvy with a history of innovation to AdSafe Media. AdSafe's co-founder...

2011-04-19 09:44:00

BOSTON, April 19, 2011 /PRNewswire/ -- Viewable Media, the video ad network of Choice for advertisers, today announced that Yedidiah Teitelbaum, formerly of Google, Hung Nguyen, formerly of Sharethrough, Brenda Coan, formerly of iVillage, and Dave Paquette, formerly of the Omniture Business Unit for Adobe Systems, have joined its sales team. The industry veterans join Marc Schraer, formerly of Google/Doubleclick, Senior Vice President of Sales and Account Management, to increase Viewable...

Word of the Day
  • An evil spirit; a devil.
  • A nightmare.
  • In astrology, the twelfth house of a scheme or figure of the heavens: so called from its signifying dreadful things, such as secret enemies, great losses, imprisonment, etc.
'Cacodemon' comes from a Greek term meaning 'evil genius.'