Latest Dove Stories
Feb. 10 Event With Celebrity Panel To Discuss Findings NEW YORK, Feb. 1 /PRNewswire-USNewswire/ -- The increased scrutiny of the fashion industry and its use of ultrathin models isn't without validation, as nearly 9 in 10 American teenage girls say that the fashion industry is at least partially responsible for "girls' obsession with being skinny," according to a national survey released today by the Girl Scouts of the USA. The nationwide survey, which included more than 1,000 girls ages...
ENGLEWOOD CLIFFS, N.J., Feb. 1 /PRNewswire/ -- Men reach a point in their lives when they are comfortable with themselves, but they do not have comfortable skin to match. New DOVE® Men+Care, the brand's first ever product line formulated specifically for men's needs, celebrates the unsung moments when a man is comfortable with himself and offers products that literally provide total skin comfort. To view the multimedia assets associated with this release, please click:...
HACKETTSTOWN, N.J., Jan. 28 /PRNewswire/ -- Mars Chocolate North America announced today that its SNICKERS® Brand will satisfy fans' hunger for a laugh with its new advertising campaign that debuts during the first commercial break of Super Bowl XLIV. (Photo: http://www.newscom.com/cgi-bin/prnh/20100128/AQ45471) The first spot of the campaign, called "Game," features recent Screen Actors Guild® Life Achievement Award winner Betty White and acting icon Abe Vigoda. The spot proves...
HACKETTSTOWN, N.J., Dec. 29 /PRNewswire/ -- Mars Chocolate North America announced today that its M&M'S® Brand, SNICKERS® Brand, TWIX® Brand, MILKY WAY® Brand and 3 MUSKETEERS® Brand are offering football fans a chance at a once-in-a-lifetime Super Bowl experience. As part of the "Be on the Field 2010 Instant Win Game" promotion, one lucky fan will score an all-expenses-paid trip for four to Super Bowl XLV in North Texas, where he or she will get to celebrate on the...
HACKETTSOWN, N.J., Dec. 16 /PRNewswire/ -- Lovers come and go. But cell-phone minutes? They're forever. Or that's at least what TWIX® found when the brand recently asked more than 1,000 college students what they deem to be most important when taking a "pause" from studying. In fact, the majority of those surveyed say that it would be easier to give up a significant other for a week than spend seven days without their cell phones, Internet, e-mail and text messages. TWIX®, renown for...
ENGLEWOOD CLIFFS, N.J., Nov. 11 /PRNewswire/ -- Chad Ochocinco and Terrell Owens are known for taking hard hits on the gridiron, but what about when the pads come off? In celebration of its thicker, more chocolatey shell on six varieties, Klondike® wants to test the thickness of the pro football players' shells off the field. The iconic ice cream brand has brought together two of the sport's most talented and outspoken players to try their hand at a little comedy -- roast style -- with...
HACKETTSTOWN, NJ, Nov. 10 /PRNewswire/ -- Yesterday Mars Chocolate North America associates celebrated with government officials, company executives and project partners to unveil two monumental projects: the state's largest solar garden installed by a food manufacturer and the renovated, cutting-edge Mars Chocolate North America headquarters. The state-of-the-art Hackettstown site, which encompasses offices and a manufacturing plant, now represents the company's iconic brands in a way that...
HACKETTSTOWN, N.J., Oct. 27 /PRNewswire/ -- DOVE® Chocolate, a MARS Snackfood US brand, and Martha Stewart Living Omnimedia, Inc. announced the launch of their program to educate Americans on the high quality of DOVE® chocolate, Mars cocoa sustainability efforts as well as Martha's holiday tips and traditions. Beginning now through December for the holidays and from January to February 2010 for Valentine's Day, consumers can purchase special edition DOVE® PROMISES® Chocolate...
HACKETTSTOWN, N.J., Oct. 16 /PRNewswire/ -- Mars Snackfood US announced today that Kyle Busch, driver of the No. 18 M&M'S® Toyota in the NASCAR Sprint Cup Series, plans to go pink this weekend during the NASCAR Banking 500 only from Bank of America race in Charlotte, N.C. to support Susan G. Komen for the Cure®. Busch plans to don a special pink firesuit, as well as climb behind the wheel of an all pink M&M'S car during the Saturday night race to help raise awareness for...
An unscientific survey of 350 U.S. cities has found that Chicagoans are most in need of a little joy, a candy company says. The city that poet Carl Sandburg called hog butcher for the world is going to receive free chocolate from Mars Snackfood, the Chicago Sun-Times reported Wednesday. The company says Chicago topped New York, Houston, Philadelphia, Los Angeles, Atlanta, Detroit, Pittsburgh and Cleveland as the city most in need of chocolate. Mars plans to give away 50,000 samples of its...
