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Last updated on April 17, 2014 at 10:35 EDT

Latest Elastoplast Stories

2013-01-10 12:24:11

WILTON, Conn., Jan. 10, 2013 /PRNewswire/ -- Beiersdorf Inc., the U.S. subsidiary of Beiersdorf AG, a leading global skincare company based in Hamburg, Germany, announced today a consumer awareness and fundraising initiative to support National Mentoring Month. Currently, Beiersdorf has an employee-led, work-based mentoring program focused on supporting youth in the local community. In recognition of National Mentoring Month, the company in partnership with Big Brothers Big...

2011-03-03 03:00:00

HAMBURG, Germany, March 3, 2011 /PRNewswire/ -- Beiersdorf is preparing the ground for future growth and is newly aligning the NIVEA brand for its 100th birthday. With the business strategy "Focus on Skin Care. Closer to Markets." the company will concentrate on its core competence skincare, placing NIVEA in its center. NIVEA's anniversary celebration will be a worldwide campaign focusing on building a new generation of NIVEA fans while celebrating with its global consumer fan base....