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Latest epinephrine Stories

2010-02-16 14:30:00

NEW YORK, Feb. 16 /PRNewswire/ -- The Partnership for a Drug-Free America and Adrenalina, a leading multicultural advertising and marketing agency that is part of the MDC Partners network, said today the two groups have joined forces to create a non-profit Spanish-language multimedia public service campaign aimed at Hispanic families. Adrenalina will provide the Partnership with creative and strategic counsel on reaching Hispanic parents about preventing drug use among Latino youth via a...

2009-11-30 07:30:00

RICHMOND, Va., Nov. 30 /PRNewswire/ -- Intelliject, Inc. today announced an exclusive license with sanofi-aventis U.S. for a novel epinephrine auto-injector, in the U.S. and Canada territory. Under the license, sanofi-aventis U.S. shall be responsible for manufacturing and commercialization. Intelliject will be responsible for the on-going development and for obtaining U.S. regulatory approval and has retained certain co-promotion rights in the territory. Sanofi-aventis U.S. will pay an...

2009-11-30 07:30:00

BRIDGEWATER, N.J., Nov. 30 /PRNewswire-FirstCall/ -- Sanofi-aventis U.S. announced today the signing of an exclusive licensing agreement with Intelliject, Inc. for a novel epinephrine auto injector for the emergency treatment of allergic reactions (anaphylaxis) in North America (U.S. and Canada). "We are pleased to have this opportunity to offer this innovative delivery device for the millions of people who are at risk of this life-threatening allergic reaction each year," stated Brent...

2009-11-24 18:10:30

Patients with an out-of-hospital cardiac arrest who received intravenous (IV) drug administration during treatment, recommended in life support guidelines, had higher rates of short term survival but no statistically significant improvement in survival to hospital discharge or long-term survival, compared to patients who did not receive IV drug administration, according to a study in the November 25 issue of JAMA. "Intravenous access and drug administration are integral parts of...

2009-11-16 13:00:00

NEW YORK, Nov. 16 /PRNewswire/ -- Seeking to infuse its digital innovation strategy with a dose of real-world perspective, Adrenalina, a leading multicultural advertising and marketing agency that is part of the MDC Partners network, said today it is mounting a next-generation multicultural micro site aimed at unleashing the power and influence of U.S. Hispanic and African Americans. Dubbed TheCountThatCounts.com, the micro site serves to buoy the GetAdrenalina.com portal with Web 2.0...

2009-11-05 13:00:00

NEW YORK, Nov. 5 /PRNewswire/ -- Adrenalina, a leading multicultural advertising and marketing agency that is part of the MDC Partners network, has been awarded a silver trophy at the renowned El Ojo de Iberoamerica Festival in Buenos Aires, Argentina. Adrenalina was recognized for its creative work in the El Ojo Classic radio category, winning a silver award for its Tecate "Disclaimer" spot, which is part of Tecate brand's 2009 multimedia campaign rolled out in April. The award was...

2009-10-26 06:30:00

BASKING RIDGE, N.J., Oct. 26 /PRNewswire/ -- Dey Pharma, L.P., a subsidiary of Mylan Inc. (Nasdaq: MYL), today launched a newly designed, patient-friendly EpiPen® Auto-Injector 0.3/0.15 mg. This next-generation EpiPen Auto-Injector maintains the simplicity, speed, safety and reliability of EpiPen Auto-Injector with several new, user-friendly features, including being the only auto-injector with needle-protection before and after use. Dey President Carolyn Myers, Ph.D.,...

2009-10-23 04:00:00

BASKING RIDGE, N.J., Oct. 23 /PRNewswire/ -- The haunted happenings of Halloween are upon us and soon we'll be carving pumpkins, dressing in costumes and telling spooky stories. But if your child has a food allergy, what's at the bottom of his or her trick-or-treat bag may be more frightening than any ghost or goblin. According to a new national survey of 678 moms of children with food allergies - whether to peanuts, tree nuts, milk or eggs, eight out of ten say Halloween causes a...

2009-08-17 07:00:00

NEW YORK, Aug. 17 /PRNewswire/ -- Della de Lafuente "gets it." That's the assessment of Manuel Wernicky, president, chief ideas officer and managing partner, Adrenalina, who recruited the award-winning journalist and online news editor to lead the agency's newly created post of director, strategic communications and editorial. Says Wernicky: "I've been in this industry for 18 years, and one of the things I know is: there are people who get it and people who don't. Della is a rare gem....

2009-07-14 08:00:00

NEW YORK, July 14 /PRNewswire/ -- Seeking to inject new life into the traditional model for account planning, Adrenalina, a leading advertising and marketing agency that is part of the MDC Partners network, is widening its services to include a forward-looking cultural approach vital for understanding consumer attitudes and influences. The ad shop's move to ramp up the old school model of account planning, a U.K. import long considered outdated and ineffective among U.S. ad agencies, sets...


Word of the Day
monteith
  • A large punch-bowl of the eighteenth century, usually of silver and with a movable rim, and decorated with flutings and a scalloped edge. It was also used for cooling and carrying wine-glasses.
  • A kind of cotton handkerchief having white spots on a colored ground, the spots being produced by a chemical which discharges the color.
This word is possibly named after Monteith (Monteigh), 'an eccentric 17th-century Scotsman who wore a cloak scalloped at the hem.'
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