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Latest Foundation garment Stories

2014-07-08 16:26:46

NEW YORK, July 8, 2014 /PRNewswire/ -- Yummie by Heather Thomson has tapped Mekayla Diehl, Miss Indiana USA 2014, as the face of its Fall/Holiday 2014 Collection of Shapewear, Intimates, Active and Denim! Mekayla Diehl, who ranked in the top 20 for Miss USA, became a body image role model overnight when her "normal" size 4 figure challenged conventional pageant standards. She strutted confidently down the runway in a bikini and immediately became a trending topic on Twitter. Her...

2014-06-02 12:30:54

The Bra You Want to Wear, Not the Bra You Have to Wear! NEW YORK, June 2, 2014 /PRNewswire/ -- Yummie by Heather Thomson, the New York-based shapewear, intimates and lifestyle brand, announces the launch of Yummie Bras - the next woman's movement! Yummie Bras is the brand's next step in offering women a full line of everyday intimates, designed for comfort and confidence to live in day-in and day-out! http://photos.prnewswire.com/prnvar/20140602/93282 Yummie Bras, debuting in...

2014-03-16 23:03:34

To earn this certificate Maleshapewear passed a strict test of rules and regulations. New York, NY (PRWEB) March 16, 2014 MaleShapeWear Inc. Receives Certification from Doctor Trusted Online health retailer MaleShapeWear aka USA ShapeWear has recently been approved to display a doctor's seal of approval, a major benefit granted by consumer protection service Doctor Trusted. To earn certification, MaleShapeWear passed a strict application process that involves careful evaluation by a...

2014-02-19 23:25:42

Cami-Rolls® patented double layered slimming camisoles are designed to offer women maximum tummy-taming coverage. The hidden inner layer, made of stretchy spandex material, tucks into bottoms slimming and smoothing the spare tire while the outer layer camouflages any unsightly rolls –without the risk of riding up. Marlboro, NJ (PRWEB) February 19, 2014 Tres Chicas LLC, a fashion-forward beauty-solutions company and the owner of Bootie Pies’ patented convertible winter pedicure...

2014-02-12 23:30:26

Cass and Company, an award-winning leader in luxury shapewear, will launch ART CASS, a multi-faceted philanthropic foundation designed to incorporate the talents of leading artists with CASS shapewear to create apparel that is also wearable art. Proceeds from the collaboration will support artists and fund arts programs to benefit underprivileged children. Kennett Square, PA (PRWEB) February 12, 2014 On February 23, 2014, Cass and Company, an award-winning leader in luxury shapewear,...

2014-02-04 08:38:08

Proving that shapewear IS comfortable! NEW YORK, Feb. 4, 2014 /PRNewswire/ -- Yummie by Heather Thomson, the New York-based shapewear, hosiery and intimates brand, announces the launch of InShapes, proving that comfortable shapewear is possible! Following the launch of footed leggings in fall 2013, InShapes is the brand's latest advancement in the hosiery department and its first offering of high-waisted shapewear. Yummie's InShapes collection delivers an innovative and...

2013-11-20 23:29:56

CASS Founder Susan Ledyard wins GOLD award for her innovative shapewear designs, fabrics and leadership in the intimates industry. Kennett Square, PA (PRWEB) November 20, 2013 Cass and Company Founder/President Susan Ledyard has been named the top Gold Award Winner as Entrepreneur of the Year – Consumer Products. The Award – The Stevie Award for Women In Business - was given out at a gala dinner in New York City on November 8. Susan Ledyard also won in a second prized category –...

2013-10-23 23:27:25

Cass and Co. Founder/President Susan Ledyard has been named a Finalist for the Stevie Award for Women In Business in two categories – Innovator of the Year and Female Entrepreneur of the Year – Consumer Products. Kennett Square, PA (PRWEB) October 23, 2013 Cass and Co. Founder/President Susan Ledyard has been named a Finalist for the Stevie Award for Women In Business in two categories – Innovator of the Year and Female Entrepreneur of the Year – Consumer Products. Cass and...

2013-10-22 23:20:20

Fall and winter are seasons of indulgence, as good food and the holiday season are just around the corner. Classic Shapewear asks: Is it possible to enjoy some of these treats but still lose inches from off the waist line? New York, NY (PRWEB) October 22, 2013 The leaves are starting to turn, and there’s a definite bite in the air – fall is here, meaning winter’s on its way. And with winter comes the indulgence of home-baked brownies, cocoa with mini-marshmallows… all those...


Word of the Day
grass-comber
  • A landsman who is making his first voyage at sea; a novice who enters naval service from rural life.
According to the OED, a grass-comber is also 'a sailor's term for one who has been a farm-labourer.'