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Florida case study contains recommendations for educatorsA new trend shows native wildflowers are becoming more popular with consumers. The wildflower seed industry has experienced gains in popularity over the past 30 to 40 years and is considered to be a maturing, highly competitive market. In Florida, for example, a 2005 survey estimated sales of native plants in the state totaled almost $316 million.College students do not fit the traditional demographic profile of gardening and...