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Latest Gatorade Stories

PepsiCo To Halt Use Of Flame Retardant As Emulsifier In Gatorade
2013-01-27 05:40:15

redOrbit Staff & Wire Reports - Your Universe Online PepsiCo Inc has announced that they will discontinue the use of a controversial ingredient in some flavors of their Gatorade-brand sports drink, though they insist the move was not made in response to a Mississippi teenager´s petition seeking the chemical´s removal. The ingredient in question, brominated vegetable oil (BVO), is a chemical that contains bromine, which is also found in fire retardants, according to...

2013-01-25 16:25:33

SIMI VALLEY, Calif., Jan. 25, 2013 /PRNewswire/ -- In its 28(th) year of honoring the nation's best high school athletes, The Gatorade Company, in collaboration with USA TODAY High School Sports, today announced Sarah Baxter of Simi Valley High School (Simi Valley, Calif.) as its 2012-13 Gatorade National Girls Cross Country Runner of the Year. Baxter was surprised with the news at school by Allyson Felix, who earned Gatorade National Girls Track and Field Athlete of the Year and Gatorade...

2012-12-21 08:22:25

CHICAGO, Dec. 21, 2012 /PRNewswire/ -- The Quaker Oats Company, a division of PepsiCo, announced today the debut of "Quaker Up," an integrated marketing campaign that showcases how Quaker provides the nourishment to fuel the epic adventures of everyday family life. The new campaign takes a master brand approach by highlighting the broad portfolio of delicious Quaker products made with oats from oatmeal to snack bars to cereal to cookies. It aims to contemporize the iconic and trusted brand...

2012-12-18 16:22:11

SAMMAMISH, Wash., Dec 18, 2012 /PRNewswire/ -- In its 28(th) year of honoring the nation's best high school athletes, The Gatorade Company, in collaboration with USA TODAY High School Sports, recently announced Max Browne of Skyline High School (Sammamish, Wash.) as its 2012-13 Gatorade National Football Player of the Year. Browne, a two-time Gatorade Washington Player of the Year, was surprised with the news by Seahawks rookie quarterback Russell Wilson during school. "It felt great to...

2012-12-11 12:24:23

WEST AURORA, Ill., Dec. 11, 2012 /PRNewswire/ -- In its 28(th) year of honoring the nation's best high school athletes, The Gatorade Company, in collaboration with USA TODAY High School Sports today announced Lauren Carlini of West Aurora High School (West Aurora, Ill.) as its 2012-13 Gatorade National Volleyball Player of the Year. Carlini was surprised with the news at West Aurora High School by Silver Medalist April Ross, who earned Gatorade National Volleyball Player of the Year honors...

2012-11-19 08:27:58

CHICAGO, Nov. 19, 2012 /PRNewswire/ -- As one of the most trusted food companies, The Quaker Oats Company, a division of PepsiCo, is in a unique position to help inspire and enable families to choose nutritious food to help get them going and keep them going throughout their busy days. As part of that mission, Quaker is proud to announce its support of Common Threads, an organization dedicated to educating children about the importance of nutrition and physical well-being and fostering an...

2012-09-05 02:27:01

PLANO, Texas, Sept. 5, 2012 /PRNewswire/ -- The Doritos brand today announced the return of Crash the Super Bowl, the groundbreaking contest that invites consumers to create homemade Doritos ads for the chance to see their work air during the Super Bowl broadcast. Marking the seventh anniversary of the program, this year's contest promises to be the biggest, boldest to date with many exciting new twists and an opportunity for the winner that could be a true career game changer. Full details...

2012-09-04 02:27:18

CHICAGO, Sept. 4, 2012 /PRNewswire/ -- The Quaker Oats Company, a division of PepsiCo, along with NFL PLAY 60 and NFL rookie quarterback Andrew Luck are teaming up to find inspiring kids who make eating right and physical fitness a priority and can motivate their peers to do the same. Starting today, parents can encourage their kids, ages six to thirteen, to enter The NFL PLAY 60 Super Bowl Contest presented by Quaker by sharing how they help power their play with nourishing foods and...

Coconut Water Better For You Than Sports Drinks
2012-08-21 06:08:38

Lee Rannals for redOrbit.com - Your Universe Online Put that Gatorade down if you want to amplify your sports life and grab some coconut water instead, according to new research. Scientists said at the 244th National Meeting & Exposition of the American Chemical Society (ACS) that coconut water deserves respect for being a good sports drink for light exercise. "Coconut water is a natural drink that has everything your average sports drink has and more," Chhandashri Bhattacharya,...

2012-08-09 02:30:33

PURCHASE, N.Y., Aug. 9, 2012 /PRNewswire/ -- PepsiCo, Inc. (NYSE: PEP), one of the world's largest food and beverage companies, announced that it has signed an agreement with Diamond Star Co., Ltd., a unit of the Capital Diamond Star Group, to distribute PepsiCo beverage brands in Myanmar. (Logo: http://photos.prnewswire.com/prnh/20120424/NY93895LOGO ) As part of the agreement, Diamond Star, which is one of the largest consumer packaged goods distributors in Myanmar, now has exclusive...