Latest Generation Y Stories
2013 Digital Marketer Report reveals latest demographic trends NEW YORK, March 14, 2013 /PRNewswire/ -- The generation of 18- to 34-year-olds, known as Millennials, are an increasingly influential group that impacts many aspects of the American lifestyle, including fashion, technology and entertainment, according to the upcoming 2013 Digital Marketer Report from Experian Marketing Services. The report looks at key segments of the consumer landscape, including millennials, who...
Curated Community of Austin Locals Share Recommendations with Visitors AUSTIN, Texas, March 4, 2013 /PRNewswire/ -- With the successful public offerings of travel and local-content companies TripAdvisor and Yelp, a new travel startup - Localeur - has launched today. Localeur aims to help Millennial travelers experience local by providing credible local recommendations from a curated community of local insiders. Localeur launches for the Austin market only, in advance of South by...
World's Leading Car Sharing Network Reveals Latest Trends with Millennials and Technology CAMBRIDGE, Mass., Feb. 28, 2013 /PRNewswire/ -- Zipcar, Inc. (Nasdaq: ZIP), the world's leading car sharing network, released the findings an independent study of Millennials (18-34-year-olds), which examines the attitudes and behaviors of this generation related to urban transportation, technology and car ownership. Overall, the study found that the increasing availability of on-demand...
NEW YORK, Feb. 14, 2013 /PRNewswire/ -- 20(th) century science fiction scenarios of computer sex and love are becoming real in the 21(st) century for the rising generation of Millennials, who are immersed in computer games and online socializing. Having grown up digital, Millennials are more likely than older cohorts to access it, experience it as real, and regard it as normal. In Havas Worldwide's annual "Love & Lust" survey, conducted among 2,000 adults in the US and UK, almost...
However, findings show differing views on mobile device etiquette based on age and technology ownership, with Millennials most tolerant LOS ANGELES, Feb. 11, 2013 /PRNewswire-USNewswire/ -- New findings about behavior involving mobile devices confirm what frustrated parents, supervisors, and teachers already believed: many Americans say that using a cell phone - or even its presence - during a meal, a meeting, or in the classroom is not appropriate. Yet those beliefs can vary...
Alan McStravick for redOrbit.com - Your Universe Online Generation X refers to a group of individuals who are currently celebrating life in their mid 30s to late 40s. Born between 1965 and 1979, the significance for this generation is that they were the first to make the leap from a pre-technological existence to the nearly ubiquitous nature of technology today. A new study, out of the University of Michigan (UMich), claims that Gen Xers have been able to make the transition fairly...
LOS ANGELES, Jan. 28, 2013 /PRNewswire/ -- Millennials - the generation that loves to travel and loves to do good - will love Rooomr, a new hotel booking site that donates to homeless youth with every booking made. Customers booking with Rooomr are not only guaranteed a warm bed in a cool hotel, but also that warm feeling which comes with helping others. In partnership with Virgin Unite and Virgin Mobile USA's The RE*Generation, Rooomr donates 5% of its gross revenue to The...
Generation Opportunity: Millennials look to Washington, President Obama for results after four years of economic devastation WASHINGTON, Jan. 18, 2013 /PRNewswire-USNewswire/ -- President Barack Obama will soon take the oath of office for the second time at the 57th Presidential Inauguration. As Mr. Obama puts the final touches on his Inaugural Address and prepares to lay out a vision for the next four years, Generation Opportunity - the nation's leading organization advocating for...
PIF Apparel donates chari-tees for each new Facebook fan while teaching Millennials to pay it forward for their favorite charity. More than 200 new t-shirts will be donated because role models got involved to make a difference. Maumee, Ohio (PRWEB) January 08, 2013 Millennials recently took advantage of one company’s holiday offer to donate more than $4,500 in brand new t-shirts to children in need around the world. Throughout December, Pay It Forward (PIF) Apparel started advertising...
NEW YORK, Dec. 11, 2012 /PRNewswire/ -- In order to understand Millennials' value, mindset, habits, and engagement across multiple retail channels, Teen Vogue--the leading monitor of Millennial fashion and beauty enthusiasts in America--has identified and profiled a subsegment of shoppers called Multi-Channel Millennials. These are shoppers who: *Research products and merchandise through the Internet and social media;*Shop weekly in-store and online or on mobile devices;...
