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Last updated on April 16, 2014 at 17:34 EDT

Latest Generation Y Stories

2014-03-07 16:21:54

CHICAGO, March 7, 2014 /PRNewswire/ -- With consumer privacy at the forefront of the nation's collective consciousness given the recent Target data breach and ongoing NSA spying scandal, new Mintel research finds that while consumers are becoming increasingly protective of their personal information, Millennials are much more prone to oversharing relative to their Baby Boomer parents. According to Mintel, 60% of Millennials would be willing to provide details about their personal...

2014-03-06 12:30:59

High-Performance, High-Quality Video Essential for Media Companies to Capture Millennial Audience NEW YORK, March 6, 2014 /PRNewswire/ -- What do millennials want when it comes to online viewing, and what should broadcasters know to improve their chances in this market? That's the question Verizon Digital Media Services attempted to answer with a two-part research project about the entertainment habits of the millennial generation. Among the findings: -- Millennials are extremely...

2014-02-10 12:26:17

OMAHA, Neb., Feb. 10, 2014 /PRNewswire/ -- A new Marist Poll sponsored by Home Instead Senior Care revealed more than half (56 percent) of Americans 68 and older, the Greatest Generation, say it would be more difficult to start dating than to stay single (44 percent). Americans of all ages were asked if, at age 65, it would be more difficult to start dating than to remain single. Sixty-six (66) percent of Americans thought it would be more difficult to start dating. Regardless of age, when...

2014-02-06 12:26:34

Five Things Every Marketer Should Know About This Valuable Generation's Media Consumption Habits RESTON, Va., Feb. 6, 2014 /PRNewswire/ -- comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, recently published its latest white paper Marketing to Millennials: 5 Things Every Marketer Should Know. The paper, available to the public as a complimentary download, provides companies with important context for understanding the media consumption habits of this very valuable...

2014-02-06 12:20:28

SAN LEANDRO, California, February 6, 2014 /PRNewswire/ -- Average commute time for small business employees nationwide is 28.7 minutes TriNet [http://www.trinet.com/?utm_source=PR&utm_medium=PressRelease&utm_campaign=TBD ], a leading cloud-based provider of HR services [http://www.trinet.com/solutions/core_services/default.htm?utm_source=PR&utm_medium=PressRelease&utm_campaign=TBD ] , today announced the findings of the January issue of its TriNet...

2014-02-05 04:20:55

Vast majority at least somewhat concerned about food health and/or safety recalls NEW YORK, Feb. 5, 2014 /PRNewswire/ -- Food recall announcements have become something of a news cycle staple in the past few years. From spinach and peanut butter to chicken and pet foods, there seems to be little left in the U.S. food supply that should not be viewed with at least a modicum of suspicion. As such, it's likely not surprising that strong majorities of U.S. adults say food recalls have them at...

2014-02-03 16:26:46

As Facebook turns 10, findings reinforce predictions from 2005 and 2010 by Center Director Jeffrey Cole about popularity drop of popular social media sites that lose their "cool factor" LOS ANGELES, Feb. 3, 2014 /PRNewswire-USNewswire/ -- In the wake of Facebook confirming last fall that the number of young teens who use the site has declined, a newly-released survey shows that overall use of the world's most popular social media may also be declining. The survey, conducted by the USC...

2014-02-03 16:23:49

Media and entertainment veteran brings 20+ years of experience to SpinMedia Group LOS ANGELES, Feb. 3, 2014 /PRNewswire/ -- SpinMedia Group announced today the appointment of Tom Morrissy as Executive Vice President and Chief Revenue Officer. With more than 20 years of experience in media and entertainment, Morrissy has a proven record of building entertainment and celebrity-lifestyle properties across all platforms. As Chief Revenue Officer, Morrissy will report to CEO Dale Strang...

2014-01-31 23:31:04

Free report and video by MindSwarms lending insight to the complexities of food origin marketing with the youngest segment of food purchasers: Millennials. (PRWEB) January 31, 2014 What do Millennials think about where their food comes from? A recent MindSwarms study asked a national sample of consumers aged 18 to 30 about the origins of food and heard back clearly:     1. Origin matters relative to health, environment, and economics     2....

2014-01-24 23:25:17

Bibliomotion, books + media signs authors Tom Koulopoulos & Dan Keldsen to write book on post-Millennial generation. Boston, MA (PRWEB) January 24, 2014 In Cloud Surfing, Tom Koulopoulos gave readers a new way to think about risk, innovation, scale, and success in Cloud computing. Now, with Dan Keldsen, he is back to prove that the hyperconnected generation (Gen Z) is changing business forever. The book, tentatively titled The Gen Z Effect: How the Hyperconnected Generation is...