Latest Generation Y Stories

2013-12-19 23:29:00

In response to an article published by Mashable, Long Island advertising company fishbat discusses how many Millennials are leaving Facebook for a myriad of reasons. Bohemia, NY (PRWEB) December 19, 2013 fishbat, a Long Island advertising company, responds to an article published by Mashable on December 16th, which reports that many Millennials are deciding to leave Facebook. According to the Mashable article titled “5 Reasons Millennials Are Quitting Facebook,” Millennials are...

2013-12-19 23:24:30

MindSwarms publishes report and video on how Millennials find holiday promotional ‘games’ deceitful and manipulative. San Francisco, CA (PRWEB) December 19, 2013 It's an opportunity for progressive retailers to connect in a more relevant manner to a new generation of shopper. Consumer attitudes about holiday retail are segmenting by age: Millennials feel manipulated; older segments feel like it's how the game is played. Video and detailed report from the study available for...

2013-12-06 23:23:26

62% of the Millennials surveyed indicated they were familiar with the term patient engagement versus only 40% of the Gen X health consumers. Cambridge, MA (PRWEB) December 06, 2013 InCrowd, the only provider of real time market intelligence for the pharmaceutical industry, today announced the results of research with 330 Gen X and Millennial health consumers from across the United States. The findings suggest commonalities and differences between the two demographics. While the term...

2013-12-04 23:22:57

Walker Sands’ Future of Retail Study reveals product rental instead of purchase among consumers is on the rise, expected to grow by 70 percent in the next year. Chicago (PRWEB) December 04, 2013 Consumers – especially the younger generation – are looking to crowdsourcing to rent products instead of making purchases. According to Walker Sands’ 2014 Future of Retail Study, 37 percent of consumers ages 18-25 have already participated in renting instead of buying, with 63 percent open...

Word of the Day
  • A cloth or covering, more or less ornamented, laid over the saddle or furniture of a horse, especially of a sumpter-horse or horse of state.
  • Clothing, especially sumptuous clothing; equipment; outfit.
  • To cover with a caparison, as a horse.
  • To dress sumptuously; adorn with rich dress.
This word ultimately comes from the Medieval Latin 'cappa,' cloak.