Latest GfK Stories

2014-01-13 12:23:28

NEW YORK, Jan. 13, 2014 /PRNewswire-USNewswire/ -- A new study from iMediaEthics released today raises serious questions about pollsters using online surveys to measure public opinion. David W. Moore, formerly of Gallup, and Andrew E. Smith, the Director of The University of New Hampshire's Survey Center, report the findings today on the iMediaEthics website. GfK's web-based The KnowledgePanel(TM) is touted as the future of polling, because its web-based panels are obtained by using...

2013-10-27 23:00:07

Ownership of tablets jumped from 8% to 40% among families with young kids; infants and toddlers spend more than twice as much time with screen media as with books. San Francisco, CA (PRWEB) October 28, 2013 Common Sense Media today announced the release of "Zero to Eight: Children's Media Use in America 2013," the second in its series of national surveys of children's media use in America. Most notable among the findings is the dramatic increase in children's access...

2013-10-21 23:03:48

Free service provides a powerful resource for Americans to share information about health care exchanges, plus their health needs and goals. Seattle, WA (PRWEB) October 21, 2013 YouMeThink.com™ today launched 50 e-Health Communities, with each state listed alphabetically in the ‘Community Groups' section of the YouMeThink.com site. The new communities are already active with users. YouMeThink.com e-Health Communities are information resource centers for Americans to share...

2013-08-08 23:22:32

Partnership Will Enable Deeper Understanding of Consumers' Purchases across Channel Parker, CO (PRWEB) August 08, 2013 Chuck Latham Associates and GfK today announced a partnership which will enable both to deliver greater sales insights across the Pet Specialty Channel. The companies’ mutual goal is to further data and information visibility and sharing across the Pet class of trade to better illuminate consumers’ pet purchases. This deep POS information will provide benchmarks...

Word of the Day
  • The call or cry of a bird or other animal to its mate or its young.
'Call-note' is newer than 'bird-call,' which originally referred to 'an instrument for imitating the note of birds' but now also refers to 'the song or cry of a bird.'