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Latest GfK Stories

2011-04-07 00:00:29

Diane MacEachern, Founder and CEO of the Big Green Purse will interview Susan Arnot Heaney, Director, Corporate Responsibility, Avon Products, Inc. to examine what inspired the launch of the Avon "Hello Green Tomorrow" campaign at the 4th Good And Green® "“ The Green Marketing Conference, May 11 & 12 in the Hearst Tower, New York, NY. Hello Green Tomorrow is a global mobilization and fundraising program focused on helping end deforestation. Good And Green® is presented by...

2011-03-24 15:25:00

In the news release, GfK Survey: Cloud Computing Has the Power to Enhance Consumer Data Consumption, But Obstacles Hinder Greater Short-Term Adoption, issued 24-Mar-2011 by GfK Business & Technology over PR Newswire, we are advised by the company that there were multiple changes to the release. The complete, corrected release follows: GfK Survey: Cloud Computing Has the Power to Enhance Consumer Data Consumption, But Obstacles Hinder Greater Short-Term Adoption Only About One in Ten...

2011-03-24 08:00:00

NEW YORK, March 24, 2011 /PRNewswire/ -- As the growth of connected devices is expected to reach 22 billion within the next decade, according to IMS Research, there will be a greater need for consumers to move their data to cloud-based services. However, while nearly half of consumers are aware of the cloud, only nine percent acknowledge that they fully understand it. This is based on the results of a new GfK Business & Technology survey of 1,000 adults presented today at the CTIA...

2011-03-23 15:47:00

CHICAGO, March 23, 2011 /PRNewswire/ -- Leading market intelligence provider, Mintel, and leading technology and online research partner GMI (Global Market Insite, Inc.) have been announced today as the winners of the Quality in Research Award at the 2011 Advertising Research Foundation (ARF) Great Mind Awards. (Logo: https://photos.prnewswire.com/prnh/20100413/MINTELLOGO-a) The 2011 Quality in Research award is presented to the person or team who implements a survey instrument of the...

2011-03-23 04:30:00

COLOGNE, Germany, March 23, 2011 /PRNewswire/ -- Bosch Power Tools has selected Social Insight Connect from Globalpark for new ways to interact with and maximize value from their Facebook fans. Specifically, they will add a private community to their Facebook page focused on professional-grade power tools ( http://www.facebook.com/bosch.profi.elektrowerkzeuge) to allow fans to provide feedback and test-drive products before they are launched on the market. For Bosch Power Tools, it...

2011-03-08 03:29:00

COLOGNE, Germany, March 8, 2011 /PRNewswire/ -- Globalpark (http://www.globalpark.com/), a leading provider of panel community and survey software, has been selected by ERGO Insurance Group to power their new customer feedback portal across Germany. The deal exemplifies the increasing commitment to giving consumers a voice in shaping the products and services they use. ERGO is one of the leading insurance groups in Germany and Europe, providing insurance and services to over 40...

2011-03-01 09:19:00

In the news release, GfK Now Serving Public Sector Clients through GSA's MOBIS Contract, issued 01-Mar-2011 by GfK Custom Research North America over PR Newswire, we are advised by the company that in the third paragraph, the quote attribution should read "David Krajicek, Co-President, GfK Custom Research North America" rather than "David Krajicek, Co-President, GfK Roper Public Affairs and Communications" as originally issued inadvertently. The complete, corrected release follows: GfK Now...

2011-03-01 08:30:00

NEW YORK, March 1, 2011 /PRNewswire/ -- GfK Custom Research North America, an industry leader in innovative market research tools and services, today announced that it has been awarded the General Services Administration (GSA) Mission Oriented Business Integrated Services contract (MOBIS). Having this contract allows GfK to directly and seamlessly serve public sector clients. As the primary purchasing agent for most US governmental agencies, having the GSA validation signifies that GfK...

2011-02-26 00:00:27

GfK's Green Gauge® Global study, drawing on over 25,000 interviews with consumers from 25 countries, will provide marketers with consumer-level insight and foresight into environmental attitudes and behaviors at the 4th Good And Green® - The Green Marketing Conference, May 11 & 12 at the Hearst Tower in New York. This year's Good And Green® is presented by Good Housekeeping and The Daily Green. New York, NY (PRWEB) February 24, 2011 Drawing on over 25,000 interviews with...

2011-02-25 10:09:00

LONDON, Feb. 25, 2011 /PRNewswire/ -- Top British gaming accessories company, Gioteck has responded to the demands of US gamers and is releasing their products in the US this year. With US retailer giants confirming that Gioteck will be a key part of their spring line up and notable e-commerce sites already selling Gioteck's products, Gioteck has well and truly landed in America. Gioteck's range of headsets, controllers, cables and other products for the PlayStation3 and Xbox 360 will be...


Word of the Day
tesla
  • The unit of magnetic flux density in the International System of Units, equal to the magnitude of the magnetic field vector necessary to produce a force of one newton on a charge of one coulomb moving perpendicular to the direction of the magnetic field vector with a velocity of one meter per second. It is equivalent to one weber per square meter.
This word is named for Nikola Tesla, the inventor, engineer, and futurist.