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Latest Global marketing Stories

2014-06-27 08:23:23

Magnet Global Meeting Gets a Look into Future of the Marketing Agency Business ST. ANDREWS, Scotland, June 27, 2014 /PRNewswire/ -- Drawing on insights unmatched in the industry, Mark Sneider of RSW/US and RSW/AgencySearch discusses the Operational, Philosophical, and Professional changes likely to occur in the marketing agency industry in the years to come among a group of Magnet Global marketing agencies. Unlike many, Sneider is able to not only draw on insights and experience...

2014-06-25 08:28:08

Leading Brand Marketers Show their Commitment to Mobile as Core to their Business and Marketing Strategies NEW YORK, June 25, 2014 /PRNewswire/ -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced today the addition of seven new industry leaders to its Global Board of Directors as well as renewals of a number of members for another term. http://photos.prnewswire.com/prnvar/20140505/84530 The addition of the high caliber...

2014-06-13 00:20:17

FX Networks Wins 40 North America Awards, Bell Media Agency Named Global Marketing Team of the Year LOS ANGELES, June 12, 2014 /PRNewswire/ -- PromaxBDA, the leading global association for marketing, promotion and design professionals in the entertainment industry, today announced the winners for the 2014 Promotion, Marketing & Design North America Awards and Global Excellence Awards. The awards were announced at PromaxBDA: The Conference 2014, which recognizes the most creative...

2014-05-06 08:43:31

MMA announces marketer first and innovation focused mission and a rebranding overhaul with responsive design website and new logo NEW YORK, May 6, 2014 /PRNewswire/ -- Today the Mobile Marketing Association (MMA) announced the appointment of John Costello, President, Global Marketing and Innovation, Dunkin' Brands, as the new Chairman of its Global Board of Directors at the opening of the association's New York Education Forum in New York City....

2014-04-09 23:27:58

Peter Velikin to Drive Worldwide Marketing Strategy, Brand Awareness and Market Expansion Boston, Massachusetts (PRWEB) April 09, 2014 Pwnie Express, the only company to assess wired and wireless network security in remote locations on demand, today announced the appointment of accomplished executive Peter Velikin as Vice President of Marketing. Peter is responsible for Pwnie Express’s global marketing organization and will drive marketing strategy, demand generation, increase brand...

2014-04-01 12:30:51

Provides Additional Clarity To The Terminology Used To Describe The Emerging Business Vertical NEW YORK, April 1, 2014 /PRNewswire/ -- The Cross-Cultural Marketing and Communications Association (CCMCA): A Total Market Industry Association continues to provide clarity to the marketing and communications Industry. The first Industry Association dedicated to Total Market, Cross-Cultural and Total Market Enterprise(TM) Certification, CCMCA today announced their point of view on...

2014-03-31 08:25:10

New Study Shows Market is Maturing, Following Trends in US, UK SHANGHAI, March 31, 2014 /PRNewswire/ -- -- Agency relationships are getting longer, now 3.2 years -- Project-based assignments on decline -- Perception of Advertising and Media Agencies' Digital Capability is improving -- Procurement and Media Audits are now recognized as important -- Digital now taking 18% of total marketing budget http://photos.prnewswire.com/prnvar/20140331/CN93905 According...

2014-03-18 16:23:12

Senior Product Marketing and Digital Advertising Executive to Lead Global Marketing Initiatives for Data Management Platform Provider SAN FRANCISCO, NEW YORK and LONDON, March 18, 2014 /PRNewswire/ -- Krux, the global technology leader in cloud-based data management, has tapped senior product marketing and ad tech veteran Mukund Ramachandran as its vice president of marketing. Mr. Ramachandran is a hands-on, experienced digital marketing executive with a strong background in product...

2014-03-13 16:25:36

Fifty percent of marketers plan to integrate campaigns across four or more marketing channels in 2014 -- organizational structure cited as a key barrier for execution NEW YORK, March 13, 2014 /PRNewswire/ -- Experian Marketing Services, a global provider of integrated consumer insight and targeting, data quality and cross-channel marketing, today announced the release of The 2014 Digital Marketer: Benchmark and Trend Report, the marketing industry's go-to resource, now in its sixth year, for...

2014-02-12 08:35:05

Seasoned Internet Entrepreneur Joins Executive Team to Accelerate Global Expansion RALEIGH, N.C., Feb. 12, 2014 /PRNewswire/ -- Enterprise social media software provider Expion announced today that Bryan Wiener, chairman and former global CEO of 360i, will be joining Expion as chairman. In this newly created role, Wiener, a seasoned Internet entrepreneur with more than 20 years of experience working with global marketers at Fortune 500 companies, will lead the development of Expion's...


Word of the Day
mundungus
  • A stinking tobacco.
  • Offal; waste animal product; organic matter unfit for consumption.
This word comes from the Spanish 'mondongo,' tripe, entrails.