Latest Gum Stories

Winners Chosen after Live Performance of Five One-Acts that Examine Modern Relationships in Today's Digital World PARSIPPANY, N.J., May 15 /PRNewswire/ -- Dentyne(R), the gum brand behind the popular Make Face Time(TM) campaign, and Manhattan Theatre Club (MTC), one of the country's most prominent and prestigious theatre companies, announced Dina Epshteyn and Mike Salomon as winners of Dentyne's(R) REALationships competition for their original one-act plays about personal relationships in...

Company offers a ridiculously long lasting supply of STRIDE gum and a barrel-ful of quarters to arcade master if he can break the world record at E3 2009 PARSIPPANY, N.J., May 14 /PRNewswire/ -- The makers of Stride, The Ridiculously Long Lasting Gum(R), want this year's E3 to be remembered as the year Steve Wiebe breaks the world record. So they are making Steve an offer they hope will inspire him to succeed. After hearing that the champion arcadesman will once again be jumping barrels...

Put a ring on it? NAH - DO IT RIGHT!! COPENHAGEN, April 24 /PRNewswire/ -- Chewing gum brand Trident pulled a flash mob stunt in London this week to promote their partnership with Beyonce in an upcoming concert, where they give away 13.000 tickets and take over the O2 venue in London. 100 or so dancers in London's Piccadilly Circus did a reconstruction of the Bob Fossey inspired video to Beyonce's hit single "Single Ladies". We can't help but wonder why?? Especially since the track...

Men and women who chewed Extra® sugar-free gum three times hourly in the afternoon chose and consumed less snacks and specifically, less sweet snacks than they did when they did not chew gum. They still reached for a variety of snacks provided but the decrease in overall snack intake was significant at 40 calories and sweet snack intake specifically was significantly lowered by 60 calories.Researchers from the Pennington Biomedical Research Center and Louisiana State University in Baton...

Chewing gum regularly may reduce sweet cravings and hunger, new research suggests. Researchers from the Pennington Biomedical Research Center and Louisiana State University in Baton Rouge conducted a study of 115 men and women between the ages of 18 and 54. Participants chewed Extra sugar-free gum for 15 minutes hourly for three hours and were then provided with snack choices. This process was repeated where the participants did not chew gum. After analyzing the study, researchers found...

U.S. advertisers and radio stations say they're suspending dealings with singer Chris Brown until claims of abuse of singer-girlfriend Rihanna are resolved. The Got Milk campaign featuring the 19-year-old R&B artist ends this week, while radio stations in Cleveland, Pittsburgh and Indianapolis pulled Brown's music in light of the allegations, ABC News reported Wednesday. The Milk Mustache campaign is taking the allegations against Chris Brown very seriously, the ad company said in a...

Wrigley said Monday it is suspending its Doublemint gum ad campaign featuring Chris Brown in light of the singer's weekend arrest in Los Angeles. The 19-year-old recording artist was arrested Sunday night and booked on suspicion of making criminal threats, but released after posting $50,000 bail. He is under investigation for allegedly attacking his girlfriend, 20-year-old singer Rihanna, early Sunday morning, police said. Rihanna reportedly suffered visible injuries in the alleged physical...

National and Student Playwriting Contests Examine Modern Relationships in the Digital Age; Winning Plays to be Performed in New York City PARSIPPANY, N.J., Feb. 3 /PRNewswire/ -- Dentyne(R), the gum brand behind the popular Make Face Time(TM) campaign and Manhattan Theatre Club, one of the country's most prominent and prestigious theatre companies, today announced two playwriting contests about personal relationships in the digital age -- one a national contest open to the public and the...

By CARLA K. JOHNSON CHICAGO - Can you chew gum and recover from surgery at the same time? British researchers say it's a great idea for some patients. Chewing gum may speed the return of normal bowel function after colon surgery, a new analysis of five studies suggests. Some patients have trouble moving their bowels after colon surgery but chewing gum may fool the body into good digestion. Gum gets the juices flowing, literally. Besides saliva, it may stimulate gut hormones and...

EU approves proposed acquisition of Wrigley by Mars BRUSSELS, July 28 (Xinhua) -- The European Commission on Monday cleared the proposed acquisition of sole control of Wrigley by Mars, both U.S.-based confectionary companies. The commission said its investigation has concluded that the proposed transaction would not significantly impede effective competition in the European Economic Area -- 27 European Union (EU) member states plus Iceland, Liechtenstein and Norway -- or any substantial...