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Latest Gustation Stories

2010-06-15 16:13:42

Blocking hormone lowers sensitivity to sugar, opening door for food additives or drugs A hormone that helps to regulate blood sugar levels may also influence a person's sensitivity to sweet-tasting foods, according to a new study from researchers at the University of Maryland School of Medicine. They found that blocking the tongue's ability to respond to the hormone known as glucagon decreases the taste system's sensitivity to sweetness. That is, changing the actions of the hormone glucagon...

2010-06-09 11:06:00

ST. CLOUD, Minn., June 9 /PRNewswire/ -- How do you revolutionize the timeless tradition of wine tasting? Pair a charismatic cork dork with a media-savvy computer geek. That's what St. Cloud, Minn.-based Cru Wine Online has done to create a multimedia experience that takes Web-based wine education to a new level with high-end production and a fun-forward approach. The site, http://cruwineonline.com started taking memberships June 9 and lets enthusiasts learn about wine through live...

2010-05-27 17:26:53

Researchers have discovered a chemical that specifically blocks people's ability to detect the bitter aftertaste that comes with artificial sweeteners such as saccharin. The key is a molecule known only as GIV3727 that specifically targets and inhibits a handful of human bitter taste receptors, according to a report published online on May 27th in Current Biology, a Cell Press publication. The finding of what the researchers say is the first commercially relevant small-molecule bitter taste...

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2010-05-19 08:55:00

Wine aficionados are better able to resist misleading advertising if they are provided with accurate sensory descriptors, according to a new study in the Journal of Consumer Research. "Wine is a complex, sensory-driven product, which is difficult to master based on regular consumption alone," write authors Kathryn A. LaTour and Michael S. LaTour (both University of Nevada, Las Vegas). In two experiments, they investigated ways aficionados can learn from their direct wine-tasting experiences....

2010-04-19 10:03:00

SAN FRANCISCO, April 19 /PRNewswire/ -- Soma Beverage Company, leading beverage manufacturer and pioneer of the mintwater category, today announced the kickoff of The Very Short Video Contest, which invites fans of its all-natural Metromint beverages from across the U.S. to produce a 25-second video depicting their interpretation of the "Metromint experience." The grand prize winner of The Very Short Video Contest will receive a 32G iPad and the opportunity to be featured throughout...

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2010-03-08 09:40:00

There are five known tastes detected by the human tongue, -- sweet, salty, sour, bitter and umami (a protein-rich taste found in foods like soy sauce) -- but according to Australian researchers a sixth taste may soon be added to that list. "Through our study we can conclude that humans have a sixth taste -- fat," said Russell Keast, from Deakin University, on Monday. Researchers tested 30 people's ability to taste fatty acids placed in plain solutions and found that all of them were able to...

2010-03-02 12:32:00

SEATTLE, March 2 /PRNewswire/ -- Wines of Washington Promotion, an interactive and integrated marketing agency based in Seattle, created special on- and off-premise, traffic building, point-of-purchase floor and end-aisle displays: (http://bit.ly/9srRXU) to celebrate March Washington State Wine Month at grocery stores, convenience stores and wine shops. Wines of Washington Promotion, working to help increase the brand awareness of Barnard Griffin, developed creative materials based around...

2010-02-24 04:00:00

SAN ANTONIO, Feb. 24 /PRNewswire/ -- A private wine tasting event this week will help benefit Wine to Water. Chef Michael Flores will donate his time by catering the wine tasting event, which anticipates up to 100 guests in attendance. Wine to Water is a non-profit organization which focuses on raising awareness to the water crisis, often through events. Funds from these events and private parties go toward water projects around the world. "We are excited to be able to enlist the help...

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2010-02-10 14:10:00

Individual differences in liking for sweetness based in part on underlying biology New research from the Monell Center reports that children's response to intense sweet taste is related to both a family history of alcoholism and the child's own self-reports of depression. The findings illustrate how liking for sweets differs among children based on underlying familial and biological factors. "We know that sweet taste is rewarding to all kids and makes them feel good," said study lead author...

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2010-01-10 09:44:48

Calcium may not come to mind when you think of tasty foods, but in a study appearing in the January 8 issue of JBC, Japanese researchers have provided the first demonstration that calcium channels on the tongue are the targets of compounds that can enhance taste. In addition to molecules that directly trigger specific taste buds (salty, sweet etc.), there are other substances which have no flavor of their own but can enhance the flavors they are paired with (known as kokumi taste in Japanese...


Word of the Day
ramage
  • Boughs or branches.
  • Warbling of birds in trees.
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