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Latest Hasbro Stories

2011-12-20 14:14:00

Hasbro to Donate a Toy to a Child in Need Through Toys for Tots For Each Pledge Made NEW YORK, Dec. 20, 2011 /PRNewswire-USNewswire/ -- Recognizing their power and potential to make a difference in the lives of others, more than 113,000 kids and teens joined generationOn and pledged their commitment to service, ensuring a donation of more than $1 million in toys and games from Hasbro, Inc. (NASDAQ: HAS) to Toys for Tots. As a result of these commitments to serve, tens of thousands of...

2011-12-13 18:10:00

STAMFORD, Conn., Dec. 13, 2011 /PRNewswire/ -- Joel Sherman, 49, a former World and National SCRABBLE® Champion from the Bronx, NY, has set a new record for the highest game score in a sanctioned SCRABBLE® tournament with an 803-285 win over former National School SCRABBLE® Champion Bradley Robbins, 14, of Windham, NH. Sherman's record-setting score took place on December 9, 2011 at a rated tournament in Stamford, CT. Sherman also tied...

NASA Announces 2011 NASA OPTIMUS PRIME Spinoff Video Contest
2011-11-16 06:02:10

NASA is kicking off its second annual NASA OPTIMUS PRIME Spinoff Video Contest to raise student awareness of how NASA technologies provide benefits to the public. Registration for the contest is open until January 3, 2012. The NASA OPTIMUS PRIME Spinoff Video Contest emphasizes the similarities between the popular OPTIMUS PRIME character from Hasbro's TRANSFORMERS brand and NASA technologies now being used back on Earth. Last year´s contest brought video submissions from over 190...

2011-11-15 16:25:00

GREENBELT, Md., Nov. 15, 2011 /PRNewswire-USNewswire/ -- NASA is kicking off its second annual NASA OPTIMUS PRIME Spinoff Video Contest to raise student awareness of how NASA technologies provide benefits to the public. Registration for the contest is open until January 3, 2012. (Logo: http://photos.prnewswire.com/prnh/20081007/38461LOGO) The NASA OPTIMUS PRIME Spinoff Video Contest emphasizes the similarities between the popular OPTIMUS PRIME character from Hasbro's TRANSFORMERS brand...

2011-10-25 16:55:00

KAISERSLAUTERN, Germany, Oct. 25, 2011 /PRNewswire/ -- Kaiserslautern Military Community families were brought comfort and joy as the Toy Industry Foundation, in partnership with Boys and Girls Clubs of America, distributed 9,000 new toys and games to thousands of kids during a Trick-or-Treat Street Carnival held Saturday, October 22nd at Ramstein, the largest U.S. Air Force base in Germany. Servicemen and women and their children stationed at nearby Vogelweh Air Base, Landstuhl Regional...

2011-10-06 12:42:00

SANTA MONICA, Calif., Oct. 6, 2011 /PRNewswire/ -- Gamers will finally experience the epic battles that shaped the history of the AUTOBOTS and DECEPTICONS with the fall 2012 release of Activision Publishing, Inc.'s (Nasdaq: ATVI) TRANSFORMERS: FALL OF CYBERTRON. Currently in development by the acclaimed team at High Moon Studios, TRANSFORMERS: FALL OF CYBERTRON takes fans through the final, darkest hours of the civil war between the AUTOBOTS and DECEPTICONS as they fight for control of...

2011-10-04 09:12:00

DALLAS, Oct. 4, 2011 /PRNewswire/ -- The NERF experience is moving into new territory this holiday season with NERF-branded night vision goggles, helmet cams and other audio, visual and technology merchandise from Sakar International, produced under license from Hasbro, Inc. (NASDAQ: HAS). The new lineup - evoking the look and feel of the iconic NERF brand - will blast onto store shelves in the U.S. and Canada in November. Initial distribution will be at Toys 'R Us with retail prices from...

2011-09-20 16:48:00

PAWTUCKET, R.I., Sept. 20, 2011 /PRNewswire/ -- Are you ready to rock? It's show time as Hasbro Inc.'s (NASDAQ: HAS) iconic PLAYSKOOL brand introduces the LET'S ROCK! ELMO interactive plush, the most innovative Elmo toy yet. Joined by music industry veteran and Grammy Award-winning producer Randy Jackson, LET'S ROCK! ELMO made his official debut at a private event yesterday at the Empire Hotel in New York, NY. Known for his ability to guide the next generation of music superstars into...

2011-09-06 12:50:00

SANTA MONICA, Calif., Sept. 6, 2011 /PRNewswire/ -- John Fogelman, former William Morris Endeavor (WME) board member, today announced the launch of FactoryMade Ventures, http://www.factorymade.com, a hybrid entertainment, media business development and consulting firm. Filmmaker J.J. Abrams, a long-time Fogelman client, will join FactoryMade as its principal investor. FactoryMade Ventures will partner with leading creative talent and inspired companies to develop and deliver content...

2011-08-13 00:00:30

Toy Industry Forum Focuses On Building and Engaging Loyal Online Customers Chicago, IL (PRWEB) August 12, 2011 Social media and social gaming are changing the way we do everything "“ from the way we communicate, to the way we play, to how we interact with our customers and market our brands. On Friday, November 19, 2011, the Chicago Toy & Game Group presents Social Media at Play, a one-day content-rich conference, providing attendees with the education, trends, techniques and...