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Latest HB Agency Stories

2014-03-28 08:25:39

Integrated marketing agency works with three of the region's leading organizations NEWTON, Mass., March 28, 2014 /PRNewswire/ -- The New England region is trailblazing paths of hope in the clean energy sector. The region is home to progressive, innovative companies, an engaged community, venture funding and incubators. HB Agency, an integrated marketing and public relations firm specializing in clean technology is helping expand the reach of this community, by partnering with three...

2014-02-26 08:25:36

Provides HB Clients a Path to Marketing Success on All Screens NEWTON, Mass., Feb. 26, 2014 /PRNewswire/ -- Fragmented communications channels create barriers for companies needing to tell their stories and reach their audiences. In an important step toward breaking through these barriers, HB Agency, an integrated marketing and public relations firm, has acquired Winans Creative, a marketing, technology and digital development studio based in Easthampton, Mass. The acquisition will give...

2014-02-20 08:27:45

NEWTON, Mass., Feb. 20, 2014 /PRNewswire/ -- Public relations measurement is dominated by web and social media metrics that are not integrated, do not reflect the business' bottom line and do not represent the true value of public relations programs. To address this, HB Agency, an integrated marketing and public relations firm, has launched HB SightPlan, a suite of measurement and analytics reporting services for both one-time and ongoing marketing effectiveness measurement. The company's...

2013-10-11 23:04:11

Join HB Agency and Speakers from Springpad, Connelly Partners, allen & gerritsen, Digiday and The Holmes Report on Thursday, October 17 at FutureM Boston Boston, MA (PRWEB) October 11, 2013 Digital marketing. Advertising. SEO. Engagement tools. Inbound. Crowdsourcing. These are the terms and disciplines typically associated with today’s advanced marketing ecosystem. What’s not on this list? PR. Why? Is there not a marketing discipline more prepared to deliver messaging to myriad...

2013-05-31 23:18:47

"I Killed a Rabid Fox with a Croquet Mallet–Making Your Business Stories Compelling and Memorable" offers storytelling worksheets, examples and guidance for businesses large and small Newton, MA (PRWEB) May 31, 2013 Great stories resonate with us our entire lives. Too many businesses ignore their stories despite knowing that great stories are a proven way to make personal, lasting connections with customers and prospects. Nicolas Boillot, CEO of HB Agency, an integrated marketing...

2012-10-01 23:02:42

Debate the future of human and technology-driven marketing during the “Afternoon Delight UnPanel” at FutureM Newton, MA (PRWEB) October 01, 2012 Software dominates the marketing conversation. But should it? HB Agency, an integrated branding, marketing and public relations agency, will host the “Afternoon Delight UnPanel: Marketing´s Future Love Child — the Unholy Union of Man and Machine” at FutureM in Boston this October. This first-ever...


Word of the Day
omphalos
  • The navel or umbilicus.
  • In Greek archaeology: A central boss, as on a shield, a bowl, etc.
  • A sacred stone in the temple of Apollo at Delphi, believed by the Greeks to mark the 'navel' or exact center-point of the earth.
'Omphalos' comes from the ancient Greek.
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