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Last updated on April 16, 2014 at 1:21 EDT

Latest Heineken brands Stories

2014-04-03 12:26:24

Unique Music, Artist and Chef Collaborations to Enhance This Year's Heineken Experience WHITE PLAINS, N.Y., April 3, 2014 /PRNewswire/ -- Heineken(®), the official malt beverage sponsor of the Coachella Valley Music and Arts Festival, will unveil the Heineken House, April 11 - 13 and April 18 - 20, providing festival-goers a new way to experience Heineken with unique collaborations across music, food and art. Dedicated to legendary musical performances, the Heineken House will...

2014-03-20 12:29:56

LONDON, March 20, 2014 /PRNewswire/ -- Reportbuyer.com just published a new market research report:United Kingdom Cider Market Insights 2013 Product SynopsisComprising of textual analysis and data tables, this in-depth and exclusive country report from Canadean provides a comprehensive view of the cider industry structure including analysis and profiles on trade mark owners and local operators. Brand volumes and market share are given by price segment, alcoholic strength and type...

2014-03-03 08:28:36

Pitch a Movie in 140 Characters for a Chance to Premiere at a Private Event at Tribeca Film Festival NEW YORK, March 3, 2014 /PRNewswire/ -- Heineken(®), the official beer sponsor of the Tribeca Film Festival (TFF), announces #15secondpremiere, a social call-to-action that challenges people to get outside their comfort zone at TFF. From now until 11:59pm EST on Friday, March 7(th), Heineken is accepting film pitches via Twitter and will select one to produce as an epic 15-second...

2014-02-04 12:25:16

Proven global leader brings over twenty years of marketing and business expertise to HEINEKEN USA's upscale portfolio WHITE PLAINS, N.Y., Feb. 4, 2014 /PRNewswire/ -- HEINEKEN USA, America's leading upscale beer importer, today announced the appointment of Nuno Teles as the company's new chief marketing officer. In March, Teles will join the company's management team and will report to chief executive officer Dolf van den Brink. Teles joins HEINEKEN USA from HEINEKEN Brazil, where...

2013-12-10 16:23:28

The Platform Will Culminate with an Exclusive Work by Artist Eric Haze NEW YORK, Dec. 10, 2013 /PRNewswire/ -- Heineken®, the world's leading international brewer, announces today the fourth and final installation of the 2013 #Heineken100 program, an exclusive seeding program that celebrates Heineken's "Man of the World." Debuting at the famous Art Basel festival in Miami, FL, the final iteration of the program features an exclusive work from storied New York-based artist Eric Haze,...

2013-11-19 12:32:14

Collaboration Represents the Program's Third Installment NEW YORK, Nov. 19, 2013 /PRNewswire/ -- Heineken®, the world's most international brewer, today debuted their exclusive denim collaboration with Japanese brand NEIGHBORHOOD for the #Heineken100 program, an exclusive seeding program that celebrates Heineken's "Man of the World." (Photo: http://photos.prnewswire.com/prnh/20131119/NY20053 ) Overseen by #Heineken100 Creative Director Chris Gibbs (owner of West Coast shop UNION...

2013-10-17 23:04:49

Reportbuyer.com just published a new market research report: China Beer Market Insights 2013. London (PRWEB) October 17, 2013 Product Synopsis A detailed market research report on the China beer industry. Researched and published by Canadean. Introduction and Landscape Why was the report written? This report comprises high level market research data on the China beer industry, published by Canadean. The report covers total market (on- and off-premise) and includes valuable insight and...

2013-10-02 23:03:47

In-demand research report “United Kingdom Cider Market Insights 2013” drawn up by Canadean has been recently published by Market Publishers Ltd. According to the study, a better summer is the key factor that is set to prompt growth in the UK cider market. London, UK (PRWEB) October 02, 2013 Although the UK cider market is expected to keep on seeing a downward trend in sales, the general outlook for the industry is quite optimistic. The key factor that is set to prompt growth in the...

2013-09-26 23:03:06

Reportbuyer.com just published a new market research report: Global Cider Industry. London (PRWEB) September 26, 2013 This report analyzes the worldwide markets for Cider in US$ Million and Million Liters. The report provides separate comprehensive analytics for the US, Canada, Europe, Asia-Pacific, Latin America, South Africa, and Rest of World. Annual estimates and forecasts are provided for the period 2010 through 2018. Also, a six-year historic analysis is provided for these markets....

2013-08-21 08:24:59

New Installation Joins Red Star Cafe and Digital Activations to Redefine Experience for Tennis Fans WHITE PLAINS, N.Y., Aug. 21, 2013 /PRNewswire/ -- Heineken®, the nation's leading upscale beer importer, will debut the Heineken House at the US Open in its 22nd year of sponsorship. The new installation will provide a unique oasis at the grounds with live screenings of the biggest matches, VIP service, food, entertainment and ice-cold Heineken. Along with the return of the Red Star...