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Latest Heineken International Stories

2011-07-01 08:15:00

WHITE PLAINS, N.Y., July 1, 2011 /PRNewswire/ -- Heineken USA premiered new television advertising for the Heineken Light brand today, kicking-off a holistic summer marketing effort and debuting a new campaign under the "Be a Man of the World" platform.

2011-06-20 15:44:00

NEW YORK, June 20, 2011 /PRNewswire/ -- This summer Tecate, cerveza con caracter, is giving adults 21-and-older the opportunity to not only select an elite group of Chicas Tecate to represent the brand, but also to win the ultimate boxing fan experience at an upcoming championship bout.

2011-06-16 15:10:00

NEW YORK, June 16, 2011 /PRNewswire/ -- Trendsetting Latino artists, musicians, DJs, filmmakers and tastemakers will unite under one roof in New York this summer at The Spot by Heineken.


Word of the Day
ethnarch
  • The governor of a province or people.
The word 'ethnarch' comes from a Greek word meaning 'ruler of a tribe or nation'.
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