Latest Heineken International Stories
WHITE PLAINS, N.Y., July 1, 2011 /PRNewswire/ -- Heineken USA premiered new television advertising for the Heineken Light brand today, kicking-off a holistic summer marketing effort and debuting a new campaign under the "Be a Man of the World" platform.
NEW YORK, June 20, 2011 /PRNewswire/ -- This summer Tecate, cerveza con caracter, is giving adults 21-and-older the opportunity to not only select an elite group of Chicas Tecate to represent the brand, but also to win the ultimate boxing fan experience at an upcoming championship bout.
NEW YORK, June 16, 2011 /PRNewswire/ -- Trendsetting Latino artists, musicians, DJs, filmmakers and tastemakers will unite under one roof in New York this summer at The Spot by Heineken.
WHITE PLAINS, N.Y., June 13, 2011 /PRNewswire/ -- Heineken USA and Effie Worldwide, Inc.
LOS ANGELES, June 7, 2011 /PRNewswire/ -- Heineken USAÂ®, the premiere beer importer in the United States and subsidiary of Heineken N.V.
NEW YORK, May 24, 2011 /PRNewswire/ -- Heineken is pleased to announce that they will be continuing their tradition of offering discoverable music experiences to their consumers, by expanding their annual summer music program.
NEW YORK, May 17, 2011 /PRNewswire/ -- Bohemia, the premium Mexican beer, is inviting all artists 21 and older to enter Bohemia's "The Kahlo Challenge" May 17-June 13 by submitting an original painting inspired by Frida Kahlo's life and work for the chance to win a $10,000 cash prize.
WHITE PLAINS, N.Y., May 16, 2011 /PRNewswire/ -- Amstel Light, a leading imported light beer from Amsterdam, announces today the launch of a new advertising campaign, "The Bier Drinker's Light".
- A trick or prank.