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2014-07-24 08:30:16

Major Update to Software Development Kit (SDK) Extends Advertisers' Ability to Deploy Interactive Ads, and Measure Viewability via Adtricity(TM) At Scale NEW YORK, July 24, 2014 /PRNewswire/ -- Today, leading enterprise ad management platform Vindico® widely releases the next generation of the Vindico Mobile SDK that allows advertisers to seamlessly deliver and measure video ad campaigns across all screens, including in app mobile environments and on mobile web, for greater flexibility in a...

2014-07-17 12:25:28

New brand reflects the company's unified mobile monetization solution that helps app developers accelerate revenue across connected devices SAN FRANCISCO, Calif., July 17, 2014 /PRNewswire/ -- SponsorPay, a mobile supply-side platform, today announced that it has rebranded to Fyber. Fyber enables publishers like GREE International, Inc., Glu Mobile, Inc., Cie Games, Inc. and more, to integrate, manage and optimize all ad revenues sources through a single, unified platform. Since its inception...

2014-05-06 08:31:04

Publishers and Marketers Can Now Optimize Both User Acquisition and App Discovery Strategies In One Unified Dashboard SAN FRANCISCO, May 6, 2014 /PRNewswire/ -- App Annie, the worldwide leader in analytics and market data for the app economy, today announced two new products for its analytics platform - App Store Optimization (ASO) and Advertising Analytics. Together, these two new additions make App Annie the most complete app marketing dashboard available for app publishers. App Annie...

Ad Agencies Disheartened That Apple, Amazon Protect User Privacy
2014-02-19 12:07:29

Lee Rannals for redOrbit.com - Your Universe Online According to a report by Ad Age, Apple and Amazon are stingy when it comes to giving up customer data for advertisers. Ad Age interviewed people from Apple, Amazon and some advertising agencies and marketing services to find out how the companies are faring in this market. Essentially, the report discovered that both Apple and Amazon think of advertising as more of an afterthought. Unlike websites and free apps, Apple and Amazon...

2014-02-11 16:23:33

Robust Voting, Suggestion and Video App Mobilizes Celebrities and Fans to Support Important Causes Anytime, Anywhere LOS ANGELES, Feb. 11, 2014 /PRNewswire/ -- Chideo (charity + video), the latest venture from entrepreneur and philanthropist Todd Wagner, today announced the launch of its feature-rich app designed to complement and extend the power of its innovative digital platform. The new Chideo App is available exclusively on the App Store for iPhone, iPad and iPod touch....

2014-01-11 23:00:58

The foundation assembly of The International Association of Designers (IAD) elected a new presiding committee for the 2013-2015 term. Como, Italy (PRWEB) January 11, 2014 The foundation assembly of The International Association of Designers (IAD) elected a new presiding committee for the 2013-2015 term. The biennial election was the highlight of a week-long IAD Congress and General Assembly schedule. 15 nominations from around the world were received for the eight board vacancies. IAD...

2013-06-19 23:14:37

New Distimo Conversion Tracking Provides App Developers with a Free, One-Stop Shop to Analyze App Transaction Data and the Lifetime Value of App Users San Francisco, California (PRWEB) June 19, 2013 Distimo (http://www.distimo.com), the globally recognized app store market data and analytics leader, today announced the launch of Distimo Conversion Tracking, a free SDK (Software Development Kit) that offers app developers a one-stop shop to measure and analyze their app transaction value and...

Mozilla Says No More iOS Browser
2013-03-11 13:52:59

Michael Harper for redOrbit.com — Your Universe Online Apple´s App Store is a “my way or the highway” sort of playground, and Mozilla has said they´ve already packed their bags. Speaking in a panel at the SXSW Festival this week in Austin, TX, Mozilla´s vice president of product Jay Sullivan said they don´t plan on developing anymore browsers for Apple if they continue to enforce their own guidelines and standards. Firefox was available on the App...


Word of the Day
cock-a-hoop
  • Exultant; jubilant; triumphant; on the high horse.
  • Tipsy; slightly intoxicated.
This word may come from the phrase 'to set cock on hoop,' or 'to drink festively.' Its origin otherwise is unclear. A theory, according to the Word Detective, is that it's a 'transliteration of the French phrase 'coq a huppe,' meaning a rooster displaying its crest ('huppe') in a pose of proud defiance.' Therefore, 'cock-a-hoop' would 'liken a drunken man to a boastful and aggressive rooster.'
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