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Last updated on April 18, 2014 at 12:26 EDT

Latest Ice cream Stories

2010-02-11 08:00:00

CANTON, Mass., Feb. 11 /PRNewswire/ -- Baskin-Robbins, America's favorite neighborhood ice cream shop, announced today that it has awarded its advertising account to 22squared. Kirshenbaum, Bond, Senecal + Partners; Ogilvy & Mather; and Merkley + Partners also made final presentations. Pile and Company managed the review. "As Irv Robbins used to say 'We don't just sell ice cream. We sell fun,'" said Dave Nagel, Director of Brand Excitement for Baskin-Robbins. "We are absolutely...

2010-01-28 15:49:00

NORTH AURORA, Ill., Jan. 28 /PRNewswire/ -- Oberweis Dairy announced today that it is aiming to fill 100 sales jobs through viral networking. The company's president Joe Oberweis said, "We have 100 great opportunities for work in a terrible economy. We're asking our network - our customers - to spread the word because we all know people who need work. They're doing a community service by helping to match jobs and income with people who need both." Interested candidates started contacting...

2010-01-19 08:40:00

LOS ANGELES, Jan. 19 /PRNewswire/ -- Mikawaya USA, maker of Mochi Ice Cream, debuted their new website http://www.mochiicecream.com. With a variety of interactive features, the site seeks to engage customers with the brand. The site, which is a spinoff of the Mikawaya website, was built to increase awareness and generate interest and trial of the Mikawaya product, Mochi Ice Cream. "Mochi Ice Cream is loved by all who try it," said Frances Hashimoto, President of Mikawaya. "That's why we...

2010-01-15 08:00:00

UTICA, Ohio, Jan. 15 /PRNewswire/ -- Beginning with the first roar of the engines at Summit Motorsports Park in April, Velvet Ice Cream will rev up its machinery, too, delivering ice cream by the pound. Velvet was recently named the official ice cream of Summit Motorsports Park, a dragstrip in Norwalk, Ohio. Velvet signed a three-year contract to supply Summit with ice cream beginning with the 2010 season. Summit Motorsports Park will host nearly 100 races in 2010, beginning with the...

2010-01-08 10:10:00

CANTON, Mass., Jan. 8 /PRNewswire/ -- Baskin-Robbins, America's favorite neighborhood ice cream shop, is ringing in the New Year with an expanded line-up of BRight Choices(TM) treats. BRight Choices are better-for-you light ice cream options including fat free, dairy free, no sugar added and light ice cream. Just in time for New Year's resolutions, BRight Choices flavors have all the great taste and quality customers expect from Baskin-Robbins but with less guilt. The new BRight Choices...

2009-12-28 12:30:00

BOISE, Idaho, Dec. 28 /PRNewswire/ -- The research shows, we're an increasingly obese nation. It's no surprise then, battling the bulge becomes a main priority for those setting New Year resolutions (number three according to about.com). Experts preach to win the weight war; individuals must be prepared to make lifestyle changes starting with the types of foods they eat. This year, Matterhorn and Crystal Light offer two ways to indulge while working off and managing weight - Crystal Light...

2009-11-23 10:14:00

NEW YORK, Nov. 23 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue. http://www.reportlinker.com/p0165298/Childrens-Food-and-Drinks-in-Europe---A-Guide-to-Markets-Products-and-Innovation-2nd-Edition.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=prnewswire Despite the growing attention being paid to the world's ageing population, children remain a significant consumer group that cannot be overlooked. Children aged...

2009-11-23 10:11:00

NEW YORK, Nov. 23 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue. Dairy Market - The Global Trends and Innovation http://www.reportlinker.com/p0165294/Dairy-Market---The-Global-Trends-and-Innovation.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=prnewswire In terms of innovation, the dairy sector represents one of the most active areas of the food and drinks market. Not only are levels of NPD very high but there...

2009-11-12 11:14:00

NEW YORK, Nov. 12 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue. Ice Creams & Frozen Desserts Market- 2009 Edition http://www.reportlinker.com/p0163783/Ice-Creams--Frozen-Desserts-Market--2009-Edition.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=prnewswire This report examines the UK market for ice cream and frozen desserts. Between 2004 and 2008, the total value of sales in this market increased by...

2009-11-12 07:00:00

OAKLAND, Calif., Nov. 12 /PRNewswire/ -- There's sure to be plenty of buzz surrounding the premiere of PBS's Chefs A' Field episode "Disappearing Act: A World Without Bees," an in-depth exploration of the crisis facing our nation's most active and important pollinator - the honey bee. Sponsored by the Haagen-Dazs brand, the episode will air on PBS on Saturday, November 14. Consumers have heard that honey bees are in trouble, but now they will be able to see for the first time how bleak...