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Latest Infomercials Stories

2014-09-25 08:25:43

SANTA MONICA, Calif., Sept. 25, 2014 /PRNewswire/ -- The Electronic Retailing Association (ERA) presented Guthy-Renker, one of the world's largest and most respected direct marketing companies, with nine Moxie Awards at the 2014 ERA Moxie Awards Gala on Thursday, September 18, 2014, including the top honor of Marketer of the Year. Other notable wins for the company include Best Short Form of the Year for Proactiv+(®), Best Long Form of the Year for Meaningful Beauty(®), Best Long Form...

2014-09-24 12:26:39

FAIRFAX, Va., Sept. 24, 2014 /PRNewswire/ -- The new Wolfgang Puck Pressure Oven infomercial has been awarded top honors at the 2014 Electronic Retailing Association's (ERA) Moxie Awards winning in the best long-form infomercial, brand response category. ERA, the non-profit organization supporting the 400 small businesses in the $350 billion dollar direct response the television (DRTV) industry, presents the award. KitchenTek, a joint collaboration formed between Direct Holdings...

2014-09-23 16:24:24

FAIRFIELD, N.J., Sept. 23, 2014 /PRNewswire/ -- Pocket Hose Ultra has become the country's leading expandable garden hose with retailers nationwide. TeleBrands, the leading marketer of "As Seen on TV" products, has been awarded the 2014 Moxie Award for Pocket Hose Ultra in the category of best short-form commercial by the Electronic Retailing Association (ERA). ERA is the industry trade organization supporting the 400 businesses in the $350 billion dollar direct response television...

2014-09-15 12:25:00

Hires Adriana Lopez, Senior Hispanic Marketing Professional NEW YORK, Sept. 15, 2014 /PRNewswire/ -- Since the launch of its Multicultural Division in 2011, Alison Brod Public Relations has provided clients such as L'Oreal Paris, Urban Decay, Guthy Renker, and Old Navy with culturally relevant communications programs. With increased demand from existing and new clients for Hispanic programming, Alison Brod has brought Adriana Lopez on board as Director of Multicultural Relations....

2014-09-04 16:24:23

October DRTV Product Summit Brings Together 24 Inventors and 6 Leading DRTV Companies to Discover the Industry's Next Mega Hit PITTSBURGH, Sept. 4, 2014 /PRNewswire/ -- Inventors from across the United States are invited to submit their products to be considered for the exclusive "As Seen on TV" pitch event, the "2014 DRTV Product Summit," where inventors gain in person access to top DRTV (direct response television) company executives seeking the next multi-million dollar, hit TV product....

2014-09-04 12:26:33

NJ NATIVE SAYS "NEWARK BEARS" ARE VITAL TO DOWNTOWN REBIRTH AND REGIONAL ECONOMIC HEALTH FAIRFIELD, N.J., Sept. 4, 2014 /PRNewswire/ -- TeleBrands President and CEO AJ Khubani, who is widely considered the leader in the nation's $350 billion "As Seen on TV" industry, said today that he was exploring a bid to bring minor league baseball back to Newark and reopen a downtown stadium that has laid dormant since the Bears stopped playing in 2013. Khubani said recent stories about the...

2014-07-17 23:10:49

ENRG Digital Launches Complete Solution for High Conversion Online Video Marketing Seattle, Washington (PRWEB) July 17, 2014 Envision Response today announced the launch of ENRG Digital, its comprehensive platform to deliver high converting online videos for companies large and small. Founded by industry veteran Sean Fay, the Company’s announcement builds on a legacy of DRTV (Direct Response Television). An award winning producer, Fay was involved in developing the infomercial...

2014-06-09 20:21:56

"The Voice" Star Calls the Award-Winning Acne Treatment System "Confidence in a Bottle" SANTA MONICA, Calif., June 9, 2014 /PRNewswire/ -- Cassadee Pope, hit-recording artist, Season 3 winner of "The Voice" and CMT "Breakthrough Video of the Year" award winner, has learned there's no need to waste tears out of frustration on acne products that don't work. Proactiv+(®), an advanced 3-Step System that combines acne-fighting ingredients plus powerful complexion-conscious skincare benefits,...

2014-03-28 23:04:25

X8 Brands makers of advanced nutraceutical chewing gums announces the signing of a co-marketing agreement with Life’s a Beach, Inc and its CEO, David Krieff. Krieff is the co-creator and owner of Malibu Pilates. X8 Brand will launch and distribute its’ new Malibu Body Weight-Loss Gum within the Malibu Pilates™ online, TV, radio, and other sales channels such as QVC. Jupiter, Florida (PRWEB) March 28, 2014 X8 Brands makers of advanced nutraceutical chewing gums announces the signing...

2014-03-27 04:20:34

Kevin Harrington from Shark Tank pays a visit to the set of Forbes Living to offer tips and tricks on getting the latest products and inventions to market. ST. PETERSBURG, Fla., March 27, 2014 /PRNewswire-iReach/ -- Forbes Riley has invited Shark Tank's Kevin Harrington to the set of her new talk show Forbes Living -- and she's treading waters carefully. On a show that's always on the hunt for The Next Big Thing, a Shark can be fierce competition. But he can also be an invaluable...


Word of the Day
humgruffin
  • A terrible or repulsive person.
Regarding the etymology of 'humgruffin,' the OED says (rather unhelpfully) that it's a 'made-up word.' We might guess that 'hum' comes from 'humbug' or possibly 'hum' meaning 'a disagreeable smell,' while 'gruffin' could be a combination of 'gruff' and 'griffin.'