Latest Initiative Stories

2009-12-09 11:00:00

REDMOND, Wash. and NEW YORK, Dec. 9 /PRNewswire-FirstCall/ -- Microsoft Corp.

2009-09-22 15:48:00

NEW YORK, Sept. 22 /PRNewswire/ -- Sustainable, resource-efficient businesses are transforming important segments of the world's economy and reshaping the competitive landscape with high growth rates and ample room to gain further share.

2009-06-23 00:00:00

Technology Driven Approach Reinvents Media Process NEW YORK, June 23 /PRNewswire/ -- Mediabrands today announces the first holistic advertising platform, the Media Operations Management System (M.O.M.S), a comprehensive technology framework and roadmap, designed in collaboration with Microsoft Advertising, to empower Mediabrands' agencies and clients with high-value media strategy and creativity.

2009-02-13 03:00:00

LONDON, February 13 /PRNewswire/ -- Celltick, the pioneer of mobile idle screen marketing solutions, is pleased to announce its appointment by media agency Initiative to promote Coca Cola's ad campaigns in Thailand and to drive young adults in the 15-24 year old age bracket to its promotional activities. Celltick's LiveScreen Media platform was put to the test in a recent Coca Cola exclusive music festival - "Coke Zaah".

2008-10-30 06:00:40

By Wendy Koch Renewable energy is one of the top issues facing voters Tuesday, along with ballot proposals that would ban abortion, legalize marijuana, protect farm animals, end affirmative action and use gambling to fund education.

2008-10-14 09:00:45

INDIANAPOLIS, Oct. 14 /PRNewswire/ -- United Way of Central Indiana's (UWCI) progress toward its $40 million goal received a boost today with the announcement of the annual campaign's largest individual pledge so far from WellPoint, Inc., president and CEO Angela F. Braly and her husband, Doug.

2008-08-19 09:00:29

By Leigh Dethman and Bob Bernick Jr. Deseret News Get ready for GOP legislative leaders to take on the state's referendum law -- and a big fight with Democrats who vow to protect the current system.

2008-07-03 12:00:55

By Leah Beth Ward, Yakima Herald-Republic, Wash. Jul. 3--The fiery campaign over the aid-in-dying initiative began in earnest Wednesday as supporters said they turned in about 310,000 signatures -- likely enough to get the measure on the November ballot.

Word of the Day
  • The horn of a unicorn considered as a medical or pharmacological ingredient.
  • A winged horse with a single horn on its head; a winged unicorn.
The word 'alicorn' comes from Italian alicorno, already associated with unicorns and reinterpreted, popularized by Bearing an Hourglass (1984) and other fantasy novels by Piers Anthony.