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Last updated on April 24, 2014 at 13:50 EDT

Latest Jockey International Stories

2014-04-09 08:26:06

Leading Apparel Brand is new Presenting Title Sponsor of the Female-Only, 5k Race Held Nationwide over Mother's Day Weekend KENOSHA, Wis., April 9, 2014 /PRNewswire/ -- Ready. Set. Go! Today, Jockey® announces their partnership with the nationwide 5k, Run Like A Mother®. Jockey - a leading manufacturer of apparel products - is the new MOTHER OF 'EM ALL presenting title sponsor of the Mother's Day race, held in eight suburban markets countrywide. The partnership speaks to Jockey and...

2013-11-14 16:26:29

The perfect holiday gift that provides a warm, friendly hug for your little news team KENOSHA, Wis., Nov. 14, 2013 /PRNewswire/ -- This holiday season, Jockey International, Inc. wants you to give your little anchorman the support he deserves ... in limited edition Jockey(®)-Anchorman 2 briefs. The classic Jockey product makes a "brief" appearance in Paramount Pictures' Dec. 20 release of "Anchorman 2: The Legend Continues" as a nod to the broad popularity of Jockey's ads from the...

2013-11-08 16:23:08

Your man's antics can finally pay off for YOU (and him) KENOSHA, Wis., Nov. 8, 2013 /PRNewswire/ -- Jockey International, Inc. is inviting women to celebrate the football fanatics in their lives and win prizes with #GuysOnSunday. Whether it's their 50-year-old dad who leaps into the air after every play, new boyfriend who paints his face and engages in "unique" behavior after his team scores a touchdown, or the husband who has five TVs going at once, the antics of some guys on Sunday...

2013-11-01 12:26:27

Jockey Auctioning off 23 Celebrity-Signed Bears, Donating One Percent of November Sales to Make a Difference in the Lives of Adoptive Families KENOSHA, Wis., Nov. 1, 2013 /PRNewswire/ -- Today marks the beginning of National Adoption Month - a time to give a voice to the children and youth in need of adoptive families. To celebrate, Jockey International, Inc., and Jockey Being Family, Jockey's corporate commitment to help strengthen adoptive families for successful futures, is auctioning off...

2013-10-16 08:30:32

New campaign focuses on brand's iconic, yet evolving image and continued partnership with stylist and fashion icon, Rachel Zoe KENOSHA, Wis., Oct. 16, 2013 /PRNewswire/ -- Jockey International, Inc. today announced the launch of their new marketing campaign, "Redefining Comfort," for the Jockey collection as preferred by Rachel Zoe. The new campaign conveys confidence and a more glamorous side of Jockey, and aims to challenge the perception that comfort and fashion can't co-exist....

2013-04-22 08:30:55

One Lucky Fashionista to Win Exclusive Trip to LA to Meet Stylist and Fashion Icon Rachel Zoe KENOSHA, Wis., April 22, 2013 /PRNewswire/ -- Calling all Fashionistas! Today, Jockey International, Inc. announces an exclusive consumer sweepstakes in which one lucky winner and a friend will be flown to sunny Los Angeles to meet stylist and fashion icon, Rachel Zoe. The winning style maven will have the opportunity to live out their ultimate fashion fantasy in the epicenter of West Coast...

2012-09-18 02:24:29

KENOSHA, Wis., Sept. 18, 2012 /PRNewswire/ -- Ladies, want to be a VIP at the most "a-mah-zing" party of the season? On October 17, 2012, Jockey is hosting an exclusive, invitation-only event in Los Angeles to celebrate the official launch of Rachel Zoe's "Major Must Haves" from Jockey. Now through September 27, 2012, fans can enter for the chance to win a trip to the event and meet the stylist and fashion icon. (Logo: http://photos.prnewswire.com/prnh/20120918/CG76088LOGO-a) (Photo:...

2012-06-22 18:20:19

KENOSHA, Wis., June 23, 2012 /PRNewswire/ -- As summer temperatures start to soar, underwear giant Jockey International, Inc., is on a mission to help hot American cities stay cool. Yesterday, Jockey® brought professional quarterback and Jockey spokesperson Tim Tebow to Orlando and Tampa, Florida to kick off Jockey's "Hot City Cool Down" campaign. The special events celebrated the company's "staycool" line of innovative underwear that regulates skin temperature, helping the wearer feel...

2012-04-04 06:23:32

KENOSHA, Wis., April 4, 2012 /PRNewswire/ -- Want to meet Jockey spokesperson and NFL quarterback Tim Tebow and rub elbows with other elite athletes? Jockey International, Inc. has launched the "Staycool at The ESPYs" sweepstakes to celebrate its popular Jockey® staycool collection of underwear and T-shirts for men and women. Now through April 30, 2012, sports fans can enter for the chance to win a trip to ESPN's annual awards show in Los Angeles and meet Tim Tebow. (Logo:...

2012-01-12 14:18:00

KENOSHA, Wis., Jan. 12, 2012 /PRNewswire/ -- Jockey International, Inc. is putting up $1 million of underwear that says Jockey spokesman Tim Tebow will bring home a championship trophy this February with its $1 Million "Super" Challenge sweepstakes. But first, Tebow's team has to get through Tom Brady's. The Tebow-Brady comparisons are inevitable leading up to Saturday's highly anticipated match-up, even down to their unmentionables. (Photo:...