Latest Ketel One Stories

NORWALK, Conn., Feb. 5, 2013 /PRNewswire/ -- Diageo, Norwalk's largest employer, today began using power from 100 percent renewable sources at its North American headquarters on Main Avenue. "By purchasing electricity derived from renewable sources, like wind or solar power, we will reduce our carbon emissions in Norwalk by more than 92 percent," said Diageo North America President Larry Schwartz. In a ceremony at the company headquarters, Schwartz, Mayor Richard Moccia, and...

NEW YORK, Jan. 25, 2013 /PRNewswire/ -- In a nationwide search to grant $100,000 to an innovative idea, Ketel One and GQ Magazine are proud to announce carpenter and furniture craftsman Corbin Clay as the winner of "A Gentleman's Call." Evaluated based on how his idea demonstrates entrepreneurship, craftsmanship and philanthropy in the modern world while raising society's behavioral bar, Clay's furniture design startup was chosen from thousands of entries as the idea that best...

NEW YORK, May 16, 2012 /PRNewswire/ -- In an age where it seems society has misplaced the virtues of character, intelligence and genuine regard for others, it feels as if the gentlemanly values of substance and style have all but vanished. Steadfast in the belief that the modern gentleman is not an endangered species and it is his ideas that will make a difference, Ketel One is teaming up with GQ to lure today's genuine and honorable men out of the shadows to showcase their...

MIAMI, Feb. 2, 2012 /PRNewswire/ -- Building on the success of last year's campaign, Ketel One® Vodka has once again partnered with MIAMI Magazine to support Miami's philanthropic Hispanic community with the "Modern Hispanic Gentlemen" program. Four influential Hispanic males who embody the style and substance of a Ketel One modern gentleman have been identified, and Ketel One® Vodka will be making a donation to four local charities selected by each of the finalists....

NEW YORK, May 16, 2011 /PRNewswire/ -- Ketel One, a super-premium vodka produced in Schiedam, Holland, is proud to unveil the new "Gentlemen, This is Vodka." advertising campaign, launching today. The new activation features a strong digital component, out-of-home and print advertising, and three new television spots appealing to the sophistication and camaraderie shared between modern Ketel One consumers. Created by Grey Worldwide, the campaign portrays gentlemen and their friends during...

NORWALK, Conn., May 10, 2011 /PRNewswire/ -- SMIRNOFF®, the world's best-selling vodka, is kicking off round two of the successful reality television show, Master of the Mix. This time, deejays in six select cities will get the chance to audition for their place in music history. Returning for Season 2, Grammy awarded producer/DJ, Just Blaze, and world famous DJ, Kid Capri are turning up the competition as they search the nation for the next Master of the Mix. "SMIRNOFF's first...

NEW YORK, April 14, 2011 /PRNewswire/ -- To honor one of the most cherished sports, Ketel One Vodka is launching the inaugural Ketel One Cup golf tournament. Teeing off this summer, the Ketel One Cup will take place in seven cities, at some of the country's most prestigious golf courses, where amateur teams will vie for a chance to play in the national tournament this fall. To compete for one of the 25 available spots in each regional tournament, consumers will register their team of four...

NEW YORK, July 9 /PRNewswire-FirstCall/ -- Ketel One Oranje(TM), the newest addition to the Ketel One® portfolio, honors its fellow countrymen in orange as they make a bid for the championship title this Sunday. As the world watches the clock count down to this epic soccer match, Ketel One Oranje - pronounced "oh-ron-ya" in Dutch - has teamed up with New York mixologist, Giuseppe Gonzalez, to invent a Dutch inspired cocktail. The unique swizzle drink, appropriately named "Clockwork...

NEW YORK, Sept. 23 /PRNewswire/ -- Ketel One vodka will offer premium cocktails and safe rides home to tournament fans during THE TOUR Championship presented by Coca-Cola at the East Lake Golf Club in Atlanta. Club Ketel One will serve as a hospitality area with a contemporary lounge vibe during the final event in the PGA TOUR Playoffs for the FedExCup. Any tournament patron 21 years of age or older may enter Club Ketel One between Wednesday, September 23rd and Sunday, September 27th for...

NEW YORK, Aug. 26 /PRNewswire-FirstCall/ -- Ketel One vodka will unveil Club Ketel One during The Barclays, the first event of the PGA TOUR Playoffs for the FedExCup, at Liberty National in Jersey City, NJ. Club Ketel One is an open hospitality area with a contemporary lounge vibe located near the second hole of one of the most unique courses on the PGA TOUR. Any tournament patron 21 years of age or older may enter Club Ketel One between Wednesday, Aug. 26 through Sunday, Aug. 30 for a...