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Latest King Fish Media Stories

2011-06-23 10:52:00

SALEM, Mass., June 23, 2011 /PRNewswire/ -- B2B companies' use of mobile apps to reach their customers is nothing new, but B2B companies using mobile apps strategically and according to industry best practices -- that's largely unchartered territory. While many consumer-facing companies have mastered the art of offering users value and entertainment through interesting content, ecommerce, games, video, GPS features, and the like, businesses that cater to other businesses largely default to...

2010-08-16 09:00:00

SALEM, Mass., Aug. 16 /PRNewswire/ -- For the past year, marketers have been searching for the right formula for their social media strategies. They are attempting to align sales and marketing objectives with the tactics that will generate the best return. Fast forward a year to a new marketing atmosphere in which social media--the marriage of technology and content--has been adopted on a grand scale, and the search has morphed into a race toward social media legitimacy, superiority and...

2009-11-19 11:29:00

SALEM, Mass., Nov. 19 /PRNewswire/ -- King Fish Media, a leader in Private Media solutions for some of America's most respected brands, has taken home three Custom Publishing Council Pearl Awards -- one in each of the categories in which it was nominated. The annual awards ceremony, which recognizes the best in strategic initiatives, design, editorial and digital for B2B and consumer custom publications, was held at Twenty Four Fifth in New York City on November 12, 2009. (Logo:...

2009-10-14 09:00:00

SALEM, Mass., Oct. 14 /PRNewswire/ -- A new study released today by King Fish Media finds that a structural change in the world of media is driving marketers to rethink the business of reaching customers and prospects. The King Fish Media 2009 Survey on Marketing, Media and Measurement, conducted in partnership with HubSpot, Junta42 and the Upshot Institute, reveals that where traditional advertising was once a foregone conclusion and a focal point of all marketing efforts, companies are...

2009-05-13 13:57:00

- Elizabeth Mitchell Hunt Brings More Than a Decade of Publishing and Media Expertise - SALEM, Mass., May 13 /PRNewswire/ -- What better way to create a great private media company than to bring on those who know media publishing best? That's the view at King Fish Media, which today announced the hiring of media veteran Elizabeth Mitchell Hunt. She will work as Manager of Strategic Accounts, alongside King Fish CEO Cameron Brown and VP, Sales Brad Ketchum. She will be responsible for new...


Word of the Day
lambent
  • Licking.
  • Hence Running along or over a surface, as if in the act of licking; flowing over or along; lapping or bathing; softly bright; gleaming.
This word comes the Latin 'lambere,' to lick.
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