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Latest Kraft Foods International Stories

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2008-05-02 09:00:00

Unlike their iconic American counterpart, some Oreos sold in China are long, thin, four-layered and coated in chocolate. But the cookies have this in common: Both are now best-sellers. The Oreo has long been the top-selling cookie in the U.S. market, but Kraft Foods had to reinvent the Oreo to make it sell well in the world's most populous nation. Although Chinese Oreo sales represent a tiny fraction of Kraft's $37.2 billion annual revenue, the cookie's journey in China is an example of the...


Word of the Day
Cthulhu
  • A gigantic fictional humanoid alien god being described with a head resembling an octopus and dragon wings and claws, around whom an insane cult developed.
  • Pertaining to the mythos of Cthulhu and additional otherworldly beings created by H. P. Lovecraft or inspired by his writings and imitators.
This word was invented in 1926 by H.P. Lovecraft for his short story, 'The Call of Cthulhu.' 'Cthulhu' may be based on the word 'chthonic,' which in Greek mythology refers to the underworld.
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