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Latest Laundry detergent Stories

2011-06-16 10:18:00

PARSIPPANY, N.J., June 16, 2011 /PRNewswire/ -- Woolite, leading laundry detergent brand of Reckitt Benckiser, today announced the launch of a new multi-million dollar marketing and advertising campaign called "The Torturer" featuring a TV ad directed by horror-film director and heavy metal musician Rob Zombie. The ad premieres today on Facebook.com/WooliteUS and will be broadcast in movie theaters on July 2 and on television starting mid-July through the end of the year. The campaign aims...

2011-06-16 07:15:00

SAN ANTONIO, June 16, 2011 /PRNewswire/ -- Summer is here and to rock in the warmer weather Rockin' Green Laundry Detergent is welcoming REMIXED versions of their Soft, Classic and Hard Rock formulas. The re-vamped products will feature a new scent and sport newly designed packaging. "One of our top priorities is providing our customers with the highest quality, most effective products possible, as well as staying fresh and new," said Kimberly Webb, CEO/founder of Rockin' Green. "After...

2011-06-09 14:27:00

SCOTTSDALE, Ariz., June 9, 2011 /PRNewswire/ -- Henkel announced today that it will be doubling production of Purex® Complete Crystals Softener(TM) to accommodate runaway consumer demand for the product. Even though Henkel's plants have been operating at full capacity since launch, the company has still had a hard time producing enough products to keep up with the unprecedented demand. (Photo: http://photos.prnewswire.com/prnh/20110609/NY17302-a ) (Logo:...

2011-04-21 07:20:00

SAN ANTONIO, April 21, 2011 /PRNewswire/ -- Rockin' Green Cloth Diaper and Laundry Detergent will be host to the San Antonio site of an international diaper changing event taking place on Saturday, April 23, 2011, the day after Earth Day. With over 400 sites in 24 countries, The Great Cloth Diaper Change (http://www.greatclothdiaperchange.com) event will set a Guinness world record for the most cloth diapers ever changed simultaneously. "Each year billions of disposable diapers enter...

2011-04-19 08:04:00

ARDMORE, Pa., April 19, 2011 /PRNewswire/ -- Dropps, the first laundry detergent product that's both convenient (toss-and-go dissolving pacs) as well as environmentally friendly (EPA Design for the Environment (DfE) certified), has partnered with TerraCycle, the international upcycling pioneer, to give consumers a 100% zero waste liquid laundry detergent choice. Until now Dropps pouches have been easy on the wrist, but not suitable for traditional recycling, despite being a fraction of...

2011-03-22 08:00:00

DES PLAINES, Ill., March 22, 2011 /PRNewswire/ -- UOP LLC, a Honeywell (NYSE: HON) company, announced today that its technology has been selected by Great Orient Chemical for a new petrochemicals complex in China that will produce the key ingredient for biodegradable household laundry detergents. Great Orient Chemical expects the new complex to produce up to 100,000 metric tons per year of linear alkylbenzene (LAB). Honeywell UOP's LAB technology is used to produce more than 85 percent...

2011-03-22 06:40:00

SAN ANTONIO, March 22, 2011 /PRNewswire/ -- To celebrate the first day of spring and the annual chore of spring cleaning, Rockin' Green Cloth Diaper & Laundry Detergent is debuting its "52 Weeks of Clean" campaign. Each week, a free-yet-clever clean tip will be blasted to opt-in Rockin' Green fans and customers. Each week the company will feature an eco-friendly cleaning tip, challenging moms everywhere to think creatively and green when it comes to household cleaning. The once-a-week...

2011-03-14 17:00:00

-- 14 Top Rated Cleaning Products and Tools Revealed -- YONKERS, N.Y., March 14, 2011 /PRNewswire-USNewswire/ -- Clogged drains, baked-on explosions in your microwave, moldy bathrooms, rings in toilets and tubs, lingering pet odors, and stained carpets. Those are some of the top cleaning challenges, according to ShopSmart's readers. The April 2011 issue of ShopSmart magazine, from the publisher of Consumer Reports, features a guide that solves these and more of the most pressing cleaning...

2011-03-01 12:59:00

LISLE, Ill., March 1, 2011 /PRNewswire/ -- Consumers can cut back on dish and laundry detergent use by 50 percent or more and lower washing machine temperatures from hot to cold just by using softened water, two new independent studies revealed today show. "The benefits of softened water in people's daily lives are significant," said Peter Censky, executive director of the Water Quality Association. "These studies show how consumers can save money and energy by softening their water."...

2011-02-28 06:40:00

CINCINNATI, Feb. 28, 2011 /PRNewswire/ -- The new Tide® and Gain® compacted powder laundry detergents are now available at Target stores nationwide. The new detergents are compacted by one-third, while offering the same number of loads in a smaller box. The compacted powder laundry detergents could help save up to 22 million pounds of total packaging in the U.S. and Canada each year. "This launch represents P&G's commitment to innovate and improve...


Word of the Day
jument
  • A beast of burden; also, a beast in general.
'Jument' ultimately comes from the Latin 'jugum,' yoke.
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