Latest Le Conseil Interprofessionnel du Vin de Bordeaux Stories

2009-09-17 09:27:00

SAN FRANCISCO and NEW YORK, Sept. 17 /PRNewswire/ -- Bordeaux, home of the most famous wines of the world, through its CIVB (Bordeaux Wine Council), has selected bi-coastal CreativeFeed, an agency specializing in launching and relaunching brands, as its U.S. Digital Agency of record following a review. CreativeFeed is charged with reintroducing the Bordeaux brand to U.S. wine drinkers, with an assignment to create a presence via a digital platform. "Taking one of the world's most...

2008-01-30 11:00:00

One of France's most renowned wine-growing regions is launching an initiative to determine how much greenhouse gas emissions the industry is generating.  The Bordeaux Wine Board (Conseil Interprofessionel des Vins de Bordeaux or CIVB) hopes this will bolster industry environmental standards.The project, called "Bilan Carbone" in French, will take place over the next six months with results announced in September of this year.  The French Environment Agency (ADEME) will also take...

Word of the Day
  • Good cheer; viands.
  • To revel; to feast.
The word 'bellycheer' may come from 'belle cheer', "good cheer".