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Last updated on April 24, 2014 at 5:30 EDT

Latest Leo Burnett Worldwide Stories

2014-03-13 08:25:18

Trusted RE/MAX Agents Help Buyers Realize Their Goals DENVER, March 13, 2014 /PRNewswire/ -- RE/MAX, LLC today launched its first advertising campaign since the company went public last fall. Created by the real estate company's new lead advertising agency The Leo Burnett Group, the "Dream With Your Eyes Open" campaign highlights the critical bond between home buyers and RE/MAX agents as Americans become more confident about the prospect of homeownership. The TV commercials...

2014-02-12 16:24:06

Global Network Ranked Fourth Most Creative Agency in the World CHICAGO, Feb. 12, 2014 /PRNewswire/ -- Today, the Gunn Report named Leo Burnett Worldwide the top creative network in its prestigious "All Gunns Blazing" category. The global network has won this honor five out of the past six years. Outlining the most profoundly innovative and future-facing agencies in the industry, the Gunn Report distills information from 46 regional, local and global competitions covering TV &...

2014-01-27 12:33:34

ARMONK, N.Y., Jan. 27, 2014 /PRNewswire/ -- IBM (NYSE: IBM) today announced that Leo Burnett Worldwide is using its workforce talent management software to analyze people surveys, strengthen its global workforce, drive revenue and increase retention. (Logo: http://photos.prnewswire.com/prnh/20090416/IBMLOGO ) Through IBM's data analytics, Leo Burnett is able to glean valuable insights from its annual global people survey that allows it to better understand the needs of the...

2014-01-22 16:24:45

CHICAGO, Jan. 22, 2014 /PRNewswire/ -- Leo Burnett Worldwide Chairman and CEO Tom Bernardin announced today that Giles Hedger, Group Managing Director and Chief Strategy Officer at Leo Burnett London, has been named Chief Strategy Officer for Leo Burnett Worldwide. "At this critical time for our company and for our industry, I am energized by the opportunity to create such a critical new role for one of our own. Giles is a gifted strategist, a true leader and a rare talent. His work...

2013-10-07 16:22:41

CHICAGO, Oct. 7, 2013 /PRNewswire/ -- Today, the Chicago Advertising Federation named Susan Credle, Chief Creative Officer of Leo Burnett, the 2013 Advertising Woman of the Year. At a packed house at the Hilton Chicago, the advertising community gathered to honor Susan on her extraordinary accomplishment and her prolific career. "Susan Credle represents the very best of what our industry in Chicago has to offer: dedication, passion, seemingly-endless energy, warmth, and a clear-eyed vision...

2013-08-23 12:22:15

DENVER, Aug. 23, 2013 /PRNewswire/ -- RE/MAX has selected The Leo Burnett Group to create its 2014 national advertising campaign. The account will be managed by a Chicago-based, multidisciplinary team that will lead all creative, brand positioning and strategy for the global real estate franchisor. "We are very impressed with The Leo Burnett Group's perspective on the RE/MAX brand and the dynamics of the current housing market," said Margaret Kelly, RE/MAX CEO. "Together, we'll be...

2013-06-18 20:21:04

Network recognized with four gold, four silver and ten bronze awards on the second day of the Festival CANNES, France, June 18, 2013 /PRNewswire/ -- Leo Burnett Worldwide kicked off day two of the 2013 Cannes Lions International Festival of Creativity by breaking its overall shortlist record with 193 nominations, compared to 173 total shortlisted campaigns in 2012. The network also added four gold, four silver and ten bronze awards to the tally at tonight's Media, Mobile, Innovation...

2013-06-18 04:22:05

Agency looks into the future to explore how brands can embrace new technologies to create small wonders that will change our daily lives CHICAGO, June 18, 2013 /PRNewswire/ -- As Cannes International Festival of Creativity celebrates its 60th anniversary, Leo Burnett Worldwide and Contagious will look 60 months into the future to offer a head-start on the most significant technological innovations that will redefine how brands connect with people. On Tuesday, June 18, from 5:00 -...

2013-06-17 20:20:53

Network wins three gold, four silver and three bronze awards at Creative Effectiveness, Promo & Activation, PR and Direct Show CANNES, France, June 17, 2013 /PRNewswire/ -- Leo Burnett Worldwide won ten Lions - three gold, four silver and three bronze - during Monday night's Promo & Activation, PR and Direct ceremony held at the 60th annual Cannes Lions International Festival of Creativity. Five offices, including Chicago, London, New York, Sao Paulo and Sydney contributed to...

2013-06-14 12:24:05

Leo Burnett's Social and Mobile Practice Area to Service Clients Globally and Begin With London, Chicago and Silicon Valley Hubs CHICAGO, June 14, 2013 /PRNewswire/ -- Today, Leo Burnett Worldwide announced the fusion of its global social and mobile capabilities under the leadership of newly appointed Global Head of Social and Mobile, James Kirkham. The practice area will be fueled by Holler, Leo Burnett UK's digital content and social agency, which was co-founded by...