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Latest Longshot Stories

2011-05-03 07:35:00

SEATTLE, May 3, 2011 /PRNewswire/ -- Longshot Apparel is proud to announce a partnership with luxury product curator Taigan to market their line of premium tall shirts. "We are very excited about the partnership," says Susan Clare, Longshot Apparel co-founder. "Our brand will be one of a handful of luxury apparel brands for men on the Taigan site." Longshot Apparel, which targets tall and lean men, will live alongside select high-end brands such as Sid Mashburn, Peter Elliott and Douglas...

2011-04-13 07:35:00

SEATTLE, April 13, 2011 /PRNewswire/ -- "Big and tall shouldn't mean big and fat. Tall and fit men deserve to have the latest styles and colors, too," says Mark Tindall, co-founder of Longshot Apparel, the online shirt brand for tall, fit men. "Finally tall guys can have access to the latest styles and colors. Gingham and twill are hot this season, as are purple and navy." Longshot is proud to introduce two new tall shirts to their growing line-up: The Leadon, a classic, crisp gingham shirt...

2011-03-09 07:35:00

SEATTLE, March 9, 2011 /PRNewswire/ -- "Nearly 60 percent of everything we buy in the U.S. today is made in China or overseas. I didn't want us to be part of that. I wanted to put a stake in the ground for made in USA," says Mark Tindall, "Chief Tall Guy" and one of the founders of Longshot Apparel, a new online clothing retailer targeting the tall men's market. The company created a proprietary pattern and size grade for their range of tall shirts specifically designed for the lean man 6'...

2010-01-11 13:05:43

Why do some people like to take risks by playing "longshot" payoffs while, on the other hand, taking the opposite tack by buying insurance to reduce risks? A team of economists and molecular geneticists from the Hebrew University of Jerusalem and two Asian universities say the answer can be found in our genetic makeup. The team set out to tackle the long-standing question in economic theory as to why people tend to be risk-preferring when facing longshot risks involving significant gains,...


Word of the Day
cock-a-hoop
  • Exultant; jubilant; triumphant; on the high horse.
  • Tipsy; slightly intoxicated.
This word may come from the phrase 'to set cock on hoop,' or 'to drink festively.' Its origin otherwise is unclear. A theory, according to the Word Detective, is that it's a 'transliteration of the French phrase 'coq a huppe,' meaning a rooster displaying its crest ('huppe') in a pose of proud defiance.' Therefore, 'cock-a-hoop' would 'liken a drunken man to a boastful and aggressive rooster.'
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