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Latest Marketing effectiveness Stories

2014-08-28 23:17:44

SourceLink announces the expansion of its campaign analysis reporting system, now named “Insight,” to offer financial institutions and lenders in-depth intelligence on program successes. Chicago, IL (PRWEB) August 28, 2014 SourceLink, an industry-leading multichannel marketing services firm and statement solutions provider, announces today the expansion of its “Insight” and “Advanced Insight” campaign analysis solution – providing a packaged analytical dashboard for...

2014-08-26 23:10:01

Vocus resource outlines how PR practitioners can drive engagement and earned media through content marketing. Beltsville, Maryland (PRWEB) August 26, 2014 Vocus, Inc., a leading provider of cloud-based public relations and marketing software, today published the “How to Use Content Marketing to Generate Engagement and Coverage” white paper. Using the resource, public relations (PR) practitioners will learn how to use content marketing to initiate and build relationships with...

2014-08-19 23:06:16

Data from ProofHQ shows four insights proven to increase the marketing agility of creative teams at all levels of efficiency. Dallas, TX (PRWEB) August 19, 2014 ProofHQ, the global leader in online proofing for designers and marketing professionals, today announced the results of its research to discover how different types of creative organizations integrate people, processes and platforms to manage projects and the level of efficiency they achieve in completing them. “‭Today’s...

2014-08-18 16:23:51

LONDON, Aug. 18, 2014 /PRNewswire/ -- Reportbuyer.com has added a new market research report:Best Practices in Developing Targeting Strategies and Driving Innovations for Social Media Mobile Marketing Initiatives - Food & Beverage Industry in the UShttps://www.reportbuyer.com/product/2224676/Best-Practices-in-Developing-Targeting-Strategies-and-Driving-Innovations-for-Social-Media-Mobile-Marketing-Initiatives---Food--Beverage-Industry-in-the-US.htmlLeading food & beverage...

2014-08-04 08:32:34

Paul McConville will drive revenue performance strategy and position the company for expansion PHILADELPHIA, Aug. 4, 2014 /PRNewswire/ -- LeadiD, the company bringing trust and transparency to customer acquisition intelligence, today announced the appointment of Paul McConville as Chief Revenue Officer. McConville leverages deep expertise in the enterprise marketing space to drive the company's revenue strategy, identifying opportunities to create multidimensional and highly detailed...

2014-07-22 08:27:54

NEW YORK, July 22, 2014 /PRNewswire/ -- Chief marketing officers (CMOs) and chief information officers (CIOs) say they are working more collaboratively than in the past to take advantage of digital opportunities, but they remain at odds on a number of issues involving how to drive integrated digital marketing solutions for their customers, according to a new study by Accenture (NYSE: ACN). The study, Cutting Across the CMO-CIO Divide, which was conducted by Accenture Interactive, is based on...

2014-07-21 23:07:16

The Summer ’14 Release includes enhancements to social, customer insights, landing page customization and customer analytics Beltsville, MD (PRWEB) July 21, 2014 Vocus, Inc., a leading provider of cloud-based marketing and public relations software, today launched the Summer ’14 Release of the Vocus Marketing Suite, including specific enhancements in social, customer insights, landing page customization and customer analytics. The updates focus on providing marketers with deeper...

2014-06-30 12:28:03

The Email Deliverability Assessment Gives Marketers a Snapshot of Overall Email Deliverability and Performance ATLANTA, June 30, 2014 /PRNewswire-iReach/ -- ANNUITAS, a demand generation strategy and change management firm has launched an Email Deliverability Assessment offering to help marketers gain critical insight into overall deliverability performance and compliance best practices. The Deliverability Assessment gives a performance snapshot to assess and measure effectiveness as...

2014-06-18 23:09:12

Millward Brown Digital, the world’s leading digital expert in helping clients grow great brands, today unveiled new metrics to quantify a publisher site’s brand perception, power and differentiation – components of the ad experience that should be given consideration equal to audience and reach in digital ad buying. Boston, MA (PRWEB) June 18, 2014 Millward Brown Digital, the world’s leading digital expert in helping clients grow great brands, today unveiled new metrics to...

2014-06-10 16:24:39

RALEIGH, N.C., June 10, 2014 /PRNewswire/ -- Greg Dolan, Managing Partner at Keen Strategy, will present at this year's North American Insight Innovation Exchange, held June 16-18 in Atlanta, GA. Eric Smith, Director of Marketing Effectiveness and Online Retail Analytics at Philips, will join him for the presentation, scheduled to take place at the Georgia Tech Hotel and Conference Center on June 18 at 10:40 am. Dolan and Smith will present Next Generation Decision Analytics:...


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pungle
  • To take pains; labor assiduously with little progress.
This word comes from the Spanish 'pongale,' put it.
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