Latest Marketing Stories

Interactions Secures $40 Million of New Financing

2013-05-22 08:34:52

FRANKLIN, Mass., May 22, 2013 /PRNewswire/ -- Interactions Corporation, the leading provider of conversational Virtual Assistant applications for customer care, today announced that it has closed a $40 million financing round led by SoftBank Capital. Existing investors Sigma Partners, Sigma Prime Ventures, RED LLC, Cross Atlantic Capital Partners, North Hill Ventures and Updata Partners also participated in the financing. (Photo:...

Frost & Sullivan Lauds ShinewayTech's Success in Offering Feature-Rich FOTE Solutions that Provide High Value for Money

2013-05-22 08:34:45

ShinewayTech's regional presence allows it to provide excellent technical support MOUNTAIN VIEW, Calif., May 22, 2013 /PRNewswire/ -- Based on its recent analysis of the fiber optic test equipment (FOTE) market, Frost & Sullivan recognizes ShinewayTech with the 2012 Global Frost & Sullivan Award for Price Performance Value Leadership. With a broad product portfolio, global presence and low pricing, ShinewayTech has established itself as a key FOTE company, not only in China,...

Valpak And Savings.com Team Up To Jumpstart Summer Savings

2013-05-22 08:34:25

#HelpMeSave Campaign Aims to Boost Americans' Savings Potential for Short and Long Term LARGO, Fla., May 22, 2013 /PRNewswire/ -- With summer on the horizon, Valpak and Savings.com - leaders in print, digital and mobile couponing - are joining forces to help Americans trim their budgets during a season that typically encourages splurging, not saving. Through a first-of-its-kind #HelpMeSave campaign, the two Cox Target Media brands will launch a series of consumer savings makeovers...

NICE to Share New Approach for Providing An Exceptional Customer Experience During Executive Networking Event Series in the U.S.

2013-05-22 08:33:34

Attendees will learn how to leverage Big Data insights from the customer journey in order to "Get Closer to the Customer" PARAMUS, New Jersey, May 22, 2013 /PRNewswire/ -- NICE Systems (NASDAQ: NICE) announced today a series of executive events, taking place June 12-26, 2013, where attendees will be able to network with their peers and learn how to capture, analyze and act upon Big Data insights across the customer journey in order to consistently deliver an excellent customer...

Global leather accessories megabrand, RABEANCO, launches in the US

2013-05-22 08:30:36

NEW YORK, May 22, 2013 /PRNewswire/ -- RABEANCO, known the world over for quality leather accessories and fashion forward styles, unveils an ambitious new US website, www.rabeanco.com. In addition to several brick and mortar stores scheduled to open in California this year, the website is the first touchstone for US consumers. This launch will both propel the brand into the ever-broadening US marketplace and, in turn, evolve it into a larger global entity. (Photo:...

Vivint Supports Customers with Vital Emergency Response Services

2013-05-22 08:28:02

Vivint Recognizes EMS Week by Providing Rapid Assistance for Customers in Need of Emergency Medical Services PROVO, Utah, May 22, 2013 /PRNewswire/ -- Vivint, the largest home automation services company in North America, is celebrating Emergency Medical Services week, May 19-26, by helping families and homeowners through its Vivint Live(TM) feature. (Logo: http://photos.prnewswire.com/prnh/20130424/LA00514LOGO) Vivint Live can assist customers through any emergency...

MARS Advertising and Concentric Software Announce New Partnership

2013-05-22 08:26:53

SOUTHFIELD, Mich., May 22, 2013 /PRNewswire/ -- Today MARS Advertising, a leading shopper marketing company, announces an exciting new global partnership with Concentric, the leader in agent-based modeling (ABM) software applications for marketing simulations. The partnership will integrate one of Concentric's software platforms into a new MARS marketing service offering called Compass(SM). Compass is a framework allowing MARS clients to redefine engagement planning by building from...

CombineNet's Customer E-Sourcing Successes Among 2013 Great Supply Chain Projects Ranked by Supply & Demand Chain Executive Magazine

2013-05-22 08:26:27

Top 100 Award Recognizes CombineNet for its Advanced Sourcing Solution Benefits PITTSBURGH, May 22, 2013 /PRNewswire/ -- CombineNet, Inc., the leading provider of best-in-class sourcing technology solutions for global supply chains, today announced that client results have been honored with the Supply & Demand Chain Executive 100 Award for "Great Supply Chain Projects," by Supply & Demand Chain Executive Magazine. The inclusion underscores CombineNet's leadership as a top...

Swirl Redefines the Retail Shopping Experience with Launch of Industry's First Micro-Targeted In-Store Mobile Marketing Platform

2013-05-22 08:26:24

Alex and Ani, Timberland and Kenneth Cole Among First Retailers to Leverage Swirl Platform to Enhance In-Store Shopping with Mobile BOSTON, May 22, 2013 /PRNewswire/ -- Swirl (www.swirl.com) today launched the first software platform specifically designed to attract and influence in-store shoppers with micro-targeted digital content and real-time, personalized offers delivered to consumers' smartphones while they shop. The Swirl In-Store Mobile Marketing Platform enables retailers to...

New Monetate Ecommerce Quarterly (EQ1 2013) Reveals Social Media Lags as Ecommerce Traffic Source; Tablets Beat Smartphones in Device Share

2013-05-22 08:25:13

Findings spotlight the growing imperative brands have to create contextual experiences across devices and channels. PHILADELPHIA, May 22, 2013 /PRNewswire/ -- Monetate, a customer experience engine that leverages big data to create personalized online experiences, today announced the latest release of the Ecommerce Quarterly, (EQ1 2013). This quarter's report takes a deep look at social commerce trends, examines the growing importance of tablets and smartphones in ecommerce,...