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Last updated on April 20, 2014 at 17:20 EDT

Latest Marque Stories

2013-05-06 16:21:21

ORLANDO, Fla., May 6, 2013 /PRNewswire/ -- Allied Specialty Vehicles (ASV), a leading $1 billion sales producer of specialty vehicles to the Fire & Emergency, Commercial & Industrial and Recreational Vehicles markets worldwide, today announced that it has purchased ambulance manufacturer SJC Industries from Thor Industries in an asset transaction. SJC Industries manufactures a full line of ambulances distributed under the McCoy-Miller and Marque brands. "I am pleased to announce the...

2012-06-25 02:21:16

NEW YORK, June 25, 2012 /PRNewswire/ -- After three years of turmoil and consumer skepticism, the automotive industry is beginning to rebound. With new car sales finally on the rise, two manufacturers - Mercedes-Benz and Honda - reign supreme in successfully harnessing their equity and leading their industries as Brands of the Year. In fact, Mercedes-Benz is enjoying this achievement for the second year in a row, according to the 2012 Harris Poll EquiTrend® (EQ) study, a yearly brand...

2012-05-31 06:22:07

BROOKLYN, N.Y., May 31, 2012 /PRNewswire-iReach/ -- Millward Brown, a market research group, recently announced that BMW had taken the top spot as the most valuable global automotive brand. The ranking is part of the BrandZ Top 100 Most Valuable Global Brands report. Affordable Motors, a trusted BMW dealer in Brooklyn, NY, is proud to offer the top rated auto brand in its inventory. (Photo: http://photos.prnewswire.com/prnh/20120531/CG16730) The BMW's value was based on Millward Brown's...

2012-05-31 02:20:29

SANTA BARBARA, Calif., May 31, 2012 /PRNewswire/ -- Ford and Hyundai have had the highest level of improvement in perception of quality among all automakers during the last 5 years according to ALG, the industry benchmark for vehicle values. Since 2008, Ford's perception of quality has improved nearly 37%, while Hyundai's perception of quality has increased by 25% during that time period. The release of ALG's 2012 Perceived Quality Study (PQS) shows Ford ranking fourth, with Hyundai above the...

2012-03-18 14:20:05

LONDON, March 19, 2012 /PRNewswire/ -- Brand Finance's latest Global 500 study of the world's top brands suggests that, far from cutting their cloth, consumers are turning their backs on traditional household favourites and lower end products and embracing luxury lifestyle and indulgent brands despite the grim economic outlook. The Brand Finance(R) Global 500 report shows how the global downturn has spawned a new breed of recession proof and aspirational "Alphabrands"...

2012-03-15 13:00:00

SANTA MONICA, Calif., March 15, 2012 /PRNewswire/ -- TrueCar.com, the authority in new car pricing, trends and forecasting released its Performance Scorecards for automotive manufacturers and brands. The Performance Scorecards grade each manufacturer and brand on eight different measurements including pricing, sales, incentives, customer loyalty, market share and days in inventory. (Logo: http://photos.prnewswire.com/prnh/20110118/LA31413LOGO) Overall, the top manufacturers on...

2012-01-24 11:01:00

Toyota, Ford, Honda, and Chevrolet continue to lead in overall perception, but by a slimmer margin. YONKERS, N.Y., Jan. 24, 2012 /PRNewswire-USNewswire/ -- The difference perceived by American consumer between the top car brands and the challengers is shrinking, according to the findings of the 2012 Car-Brand Perception Survey, conducted by the Consumer Reports National Research Center. Toyota, Ford, Honda, and Chevrolet, which have been perennial leaders in Consumer Reports...

2012-01-11 09:00:00

WESTLAKE VILLAGE, Calif., Jan. 11, 2012 /PRNewswire/ -- One in three new-vehicle owners who switched brands say their previous brand didn't make the type of vehicle they wanted, indicating that striking the right combination of model offerings and vehicle appeal is critical to retaining customers, according to the J.D. Power and Associates 2012 Customer Retention Study(SM) released today. (Logo: http://photos.prnewswire.com/prnh/20050527/LAF028LOGO-a) Now in its ninth...

2011-12-13 04:00:00

IRVINE, Calif., Dec. 13, 2011 /PRNewswire/ -- Kelley Blue Book, the leading provider of new car and used car information, today announces the most-researched new vehicles of 2011 on the company's top-rated website, www.kbb.com. In addition, Kelley Blue Book's kbb.com reveals the top five brands with the greatest share of market interest for 2011. (Logo: http://photos.prnewswire.com/prnh/20111102/AQ99077LOGO) Kbb.com's Top 20 Most-Researched New Vehicles of 2011 1....

2011-11-30 06:30:00

BOSTON, Nov. 30, 2011 /PRNewswire/ -- Global brand experience agency Jack Morton Worldwide today published new research proving the power of experience brands. The research was conducted among more than 1,600 consumers in the US, UK, Asia and Australia. This research strongly endorses the view that the brands that will lead in the 21st century will be experience brands--that is, brands that invest in building and improving how people experience and interact with them as a point of...