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Last updated on April 18, 2014 at 9:36 EDT

Latest Mars Chocolate Stories

2014-02-28 16:23:09

DOVE® Chocolate Features Hepburn in Cinematic TV Ad to Air during 2014 OSCARS® 'Red Carpet Live' HACKETTSTOWN, N.J., Feb. 28, 2014 /PRNewswire/ -- DOVE® Chocolate is rolling out the red carpet this Sunday, Mar. 2, for its newest TV ad, which features Audrey Hepburn and is airing during the OSCARS® "Red Carpet Live" on ABC. The cinematic ad for DOVE® Dark Chocolate uses 3D computer-generated technology to capture Hepburn's classic style and infectious smile. The ad shows a...

2014-02-28 12:25:42

New Twist on Iconic 'You're Not You When You're Hungry' Campaign Produces Monster Satisfaction HACKETTSTOWN, N.J., Feb. 28, 2014 /PRNewswire/ -- Fans are used to seeing the infamous monster Godzilla destroying cities and terrifying crowds, but how about playing table tennis, water skiing or riding quads? Today, Mars Chocolate North America announced that SNICKERS® Brand will showcase the never-before-seen "satisfied" side of Godzilla in a humorous new commercial that is set to debut...

2013-12-23 08:28:35

Mars Committed to Empowering Women in Cocoa Communities as Part of Sustainable Cocoa Initiative MOUNT OLIVE, N.J., Dec. 23, 2013 /PRNewswire/ -- In April, Mars Chocolate signed the United Nations Women's Empowerment Principles as a demonstration of their commitment to empowering women in the cocoa sector. As part of its commitment and to promote the principle of "Mutuality," Mars Chocolate is releasing a gender assessment regarding women cocoa farmers in Cote d'Ivoire. The assessment...

2013-03-26 08:30:59

MT. OLIVE, N.J., March 26, 2013 /PRNewswire/ -- Mars Chocolate is announcing that it will be implementing a set of actions in the short, medium, and long-term that will help Mars Chocolate and the cocoa industry evaluate and strengthen their current programs to ensure that women are able to both fully contribute to and benefit from development programs in cocoa. (Logo: http://photos.prnewswire.com/prnh/20110928/NY76189LOGO) This plan of action builds on the leadership Mars Chocolate has...

2013-02-08 20:21:59

HACKETTSTOWN, N.J., Feb. 8, 2013 /PRNewswire/ --Today Mars Chocolate North America announced SNICKERS® Brand will showcase their new "You're Not You When You're Hungry®" :30 second commercial during the Grammy's on CBS this Sunday. The spot, which originally aired during the SAG Awards, features Robin Williams and Bobcat Goldthwait, and is the latest addition to the popular global campaign that was created by BBDO New York. The new commercial also will kick-off an exciting year...

2013-02-06 12:27:02

HACKETTSTOWN, N.J., Feb. 6, 2013 /PRNewswire/ -- Today Mars Chocolate North America introduced M&M'S® Brand's M'Prove America(TM),' a new cause-related marketing partnership with Habitat For Humanity International designed to make 'America Better With M' by funding home construction across the United States. (Photo: http://photos.prnewswire.com/prnh/20130206/CG55633) M&M'S® Brand will donate $500,000 to Habitat for Humanity International to help fund the...

2012-12-27 08:23:31

HACKETTSTOWN, N.J., Dec. 27, 2012 /PRNewswire/ -- Today Mars Chocolate North America announced M&M'S® Brand will return to the Super Bowl on February 3, 2013, with an all-new 30-second commercial during the first quarter. Last year during 'The Big Game,' M&M'S introduced the world to the original spokescandy -- Ms. Brown - via a hilarious 30-second commercial co-starring fan-favorite spokescandy, Red. The spot scored with critics and fans alike, topping several "best of" lists,...

2012-10-24 15:21:50

MCLEAN, Va., Oct. 24, 2012 /PRNewswire/ -- On Thursday, October 25th, 2012, Mars will be featured at two prominent conferences on both sides of the globe, addressing international audiences on the role of business in securing a sustainable future. BSR Conference 2012 in New York and Global Entrepolis 2012 in Singapore will feature two of Mars' leading spokespeople and industry authorities, both discussing what is required to build a sustainable future and the role that businesses must take...

2012-05-30 22:24:00

MOUNT OLIVE, N.J., May 31, 2012 /PRNewswire/ -- Mars Chocolate, one of the world's leading chocolate manufacturers, announced today that it has made significant progress in just three years towards fulfilling its 2009 pledge to purchase its entire cocoa supply from certified sustainable sources by 2020. The company stated that it had met its 2011 goal of purchasing 10 percent of its total cocoa supply as certified sustainable, and in 2012 it will exceed its original target of...

2012-02-05 18:15:00

HACKETTSTOWN, N.J., Feb. 5, 2012 /PRNewswire/ -- Today Mars Chocolate North America introduced the world to the sixth M&M'S® Brand character, Ms. Brown, during the first quarter of Super Bowl XLVI. The M&M'S Brand also revealed the sweet voice behind Ms. Brown -- television, film, Broadway and music superstar, Vanessa Williams. The ad, created by BBDO New York, thrust Ms. Brown into the spotlight after working behind-the-scenes for the past seventy years as Chief Chocolate...