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Latest Mars family Stories

2011-08-15 09:42:00

ROCKVILLE, Md., Aug. 15, 2011 /PRNewswire/ -- Mars, Inc., Fred Hutchinson Cancer Research Center, and Argus Genetics, LLC have entered into confidential settlement agreements with BioPet Vet Lab, Inc. and Radio Systems Corporation ("PetSafe"), regarding U.S. Patent No. 7,729,863. The '863 Patent outlines a process for canine breed identification testing and was granted on June 1, 2010. In December 2010, Mars filed patent infringement suits against BioPet and PetSafe, and against MMI...

2011-08-03 08:00:00

HACKETTSTOWN, N.J., Aug. 3, 2011 /PRNewswire/ -- Guaranteed to be a smash hit. Today, Mars Chocolate North America announced it's attempting to break the Guinness World Record for the largest pinata to celebrate the first birthday of its widely popular M&M'S® Pretzel Chocolate Candies. Three-time Grammy-winner Cee Lo Green will co-host the New York City bash, featuring a candy-filled, 46-foot tall replica of the Orange M&M'S® spokescandy. New...

2011-08-02 07:00:00

HACKETTSTOWN, N.J., Aug. 2, 2011 /PRNewswire/ -- The pressure to throw a ceremonial "first pitch" just went up a level. Mars Chocolate North America announced today that its COMBOS® Baked Snacks brand and Boston Red Sox great Fred Lynn have teamed up for a special charity challenge around the ceremonial first pitch during the August 2 game at Fenway Park. COMBOS®, a proud sponsor of the Boston Red Sox, will send Timothy LeBel, vice president of sales,...

2011-07-28 08:00:00

CHICAGO, July 28, 2011 /PRNewswire/ -- Shhh ... don't tell the kids. Today, Mars Chocolate North America released the tour schedule for an "adults only," special edition DOVE® Ice Cream truck. Film and dancing superstar Ralph Macchio will launch the tour in Chicago. Adults-only stops will also include Minneapolis and Baltimore. "Most of us have vivid memories of the ice cream truck," said Craig Hall, General Manager, Mars Chocolate North America. "DOVE Ice Cream is...

2011-07-08 09:23:00

HACKETTSTOWN, N.J., July 8, 2011 /PRNewswire/ -- Today Mars Chocolate North America announced its M&M'S® Brand is commemorating the final mission of Space Shuttle Atlantis by providing personalized M&M'S for the crew, as well as NASA personnel at both launch control Kennedy Space Center in Cape Canaveral and mission control at Johnson Space Center in Houston. NASA's space shuttle program, officially called Space Transportation System (STS), is scheduled to launch...

2011-06-23 08:00:00

ROCKVILLE, Md., June 23, 2011 /PRNewswire/ -- Mars Veterinary, makers of the Wisdom Panel(TM) dog DNA tests has filed a patent infringement suit against BioPet Vet Lab and PetSafe and obtained a preliminary injunction prohibiting BioPet and PetSafe from selling their dog DNA breed identification kits. Mars has been a leader in the development of dog breed identification services and is the exclusive licensee of a U.S. patent on the use of DNA markers to determine the breed heritage of...

2011-06-07 17:20:00

WASHINGTON, June 7, 2011 /PRNewswire-USNewswire/ -- Mars, Incorporated and its subsidiary Mars Food are donating $100,000 to support the National Archives exhibition "What's Cooking, Uncle Sam?," the landmark food exhibit which explores the Government's influence on the American diet. The donation will be used to launch "What's Cooking?" as well as market the educational components, programming, online support, publications, and outreach materials. "Mars, Incorporated and Uncle...

2011-06-06 08:01:00

MCLEAN, Va., June 6, 2011 /PRNewswire/ -- Today Mars, Incorporated announced a plan to consolidate its agency partners in support of its global brand strategy. Under the plan, Mars will concentrate distribution of brand assignments between existing partners, BBDO and DDB. TBWA and SapientNitro will conclude their advertising work on Mars brands by September, 2011, but SapientNitro will continue to work on digital strategy and support of the Mars corporate website. (Logo:...

2011-06-01 14:03:00

LOS ANGELES, June 1, 2011 /PRNewswire/ -- Dancing with the Stars* finalist and Disney star Chelsea Kane has made shelter dogs and their need for leading nutrition a top priority by helping the PEDIGREE® Brand launch its Every Dog Deserves campaign. The campaign will provide more than 100,000 pounds of PEDIGREE® new dry food- its best recipe ever - to dogs in shelters across the country patiently waiting for a loving home. Chelsea Kane poured the...

2011-05-16 07:00:00

HACKETTSTOWN, N.J., May 16, 2011 /PRNewswire/ -- The M&M'S® Brand is saddened to announce today that America's most beloved spokescandies are separating. Just like many other iconic groups throughout history, Red, Blue, Orange and Ms. Green have decided to hang up their 'M's and are jetting off to pursue new solo careers. (Photo: http://photos.prnewswire.com/prnh/20110516/CG01850) Yellow, confused by the split, is remaining at M&M'S headquarters. He and...


Word of the Day
bibliopole
  • A bookseller; now, especially, a dealer in rare and curious books.
This word comes from a Greek phrase meaning 'book seller.'
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