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Latest Mars, Incorporated Stories

2014-01-27 08:27:04

New Mars Veterinary DNA test helps shelters better match dogs with homes PORTLAND, Ore., Jan. 27, 2014 /PRNewswire/ -- For the estimated four million dogs that enter shelters in the U.S. each year, an innovative DNA test and coast-to-coast tour are shining new hope in finding them matches to permanent homes. Wisdom Panel, a brand of Mars Veterinary, the industry leader in canine genetic testing, has introduced DOGTRAX(TM) DNA tests, a new test designed for animal shelters that...

2014-01-24 08:22:41

WFAN Top Talent to Broadcast from M&M'S World New York Leading Up to Super Bowl XLVIII HACKETTSTOWN, N.J., Jan. 24, 2014 /PRNewswire/ -- M&M'S World Times Square is poised to be the premier New York City shopping and sports destination during the week leading up to Super Bowl XLVIII. The store, home to M&M'S Chocolate Candies and branded merchandise, plans to open its doors to millions of shoppers, as well as the world's first 24-hour all-sports radio station - WFAN - which will...

2014-01-23 12:25:11

Beloved Character Yellow to Star in Super Bowl XLVIII Spot for M&M'S® Peanut HACKETTSTOWN, N.J., Jan. 23, 2014 /PRNewswire/ -- It's been 60 years in the making, but on Sunday, February 2, beloved M&M'S® Brand character Yellow will finally get his moment in the spotlight. Today, Mars Chocolate North America announced that M&M'S® will debut a new 30-second commercial in the first half of Super Bowl XLVIII about M&M'S® Peanut, with Yellow taking the lead role in the Big...

2014-01-21 16:22:38

See what good food can do.TM Shines Spotlight on Dogs' Journeys from Shelter to Forever Loving Homes PARK CITY, Utah, Jan. 21, 2014 /PRNewswire/ -- PEDIGREE® Brand unveiled its See what good food can do.(TM) documentary-style campaign yesterday at the 2014 Sundance Film Festival. The campaign showcases the impact people can make in dogs' lives, especially shelter dogs, with some extra attention, good food and loving care. More than four million dogs enter shelters each year....

2014-01-01 04:20:04

Janelle Monae and David Koechner Help Reveal Yellow as the World's 'Luckiest Peanut' ATLANTA, Jan. 1, 2014 /PRNewswire/ -- The 25(th) Annual Peach Drop Powered By M&M'S® Peanut Chocolate Candies was one, big, nutty celebration. M&M'S Peanut rang in the "Year of Peanut" in Atlanta, Ga. - the official Peanut State - by ending the brand's month-long search for the "The One" with an awe-inspiring reveal shortly after midnight. Following the traditional "Peach Drop" that sees an...


Word of the Day
cock-a-hoop
  • Exultant; jubilant; triumphant; on the high horse.
  • Tipsy; slightly intoxicated.
This word may come from the phrase 'to set cock on hoop,' or 'to drink festively.' Its origin otherwise is unclear. A theory, according to the Word Detective, is that it's a 'transliteration of the French phrase 'coq a huppe,' meaning a rooster displaying its crest ('huppe') in a pose of proud defiance.' Therefore, 'cock-a-hoop' would 'liken a drunken man to a boastful and aggressive rooster.'
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