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Last updated on April 19, 2014 at 9:20 EDT

Latest Marsha Richins Stories

2011-04-14 21:26:08

MU researcher proposes changes to financial literacy and debt prevention programs A University of Missouri researcher says people who overuse credit have very different beliefs about products than people who spend within their means. Following a new study, Marsha Richins, Myron Watkins Distinguished Professor of Marketing in the Trulaske College of Business, says many people buy products thinking that the items will make them happier and transform their lives. "There is nothing wrong with...