Quantcast

Latest Maxus Stories

2014-08-25 23:11:50

Estimated sponsorship revenue for the National Basketball Association and its 30 teams totaled $679 million in the 2013-2014 season, up 5.7 percent from the previous year, according to IEG Research. Chicago, Ill. (PRWEB) August 25, 2014 Estimated sponsorship revenue for the National Basketball Association and its 30 teams totaled $679 million in the 2013-2014 season, up 5.7 percent from the previous year, according to IEG Research. The increase in revenue was fueled in part by four new...

2014-07-23 23:19:00

adMarketplace, the first programmatic marketplace for search advertising, recently announced that John Tolson will join its sales and services team as executive director of client relations and development. New York, NY (PRWEB) July 22, 2014 adMarketplace, the first programmatic marketplace for search advertising, recently announced that John Tolson will join its sales and services team as executive director of client relations and development. With 20 years in digital media and...

2014-05-19 16:22:47

Agency Options Rights to Create TV, Film, Digital Project with Author Steven Kotler NEW YORK, May 19, 2014 /PRNewswire/ -- Mindshare Entertainment announced today it has optioned The New York Times best-selling book The Rise of Superman from its author Steven Kotler. The team of Mindshare's chief content officer David Lang, filmmaker Dirk Collins, business manager Johnny Alamo and Kotler will be developing RISE into a multimedia series that includes television, a feature documentary...

2014-04-28 08:26:15

Leading Brands and Agencies Will Gather to Plan for the Year Ahead in Mobile LOS ANGELES, April 28, 2014 /PRNewswire/ -- Mobile Media Summit & Upfront, the largest mobile media and advertising event series in North America and Europe, will host more than 1,500 senior agency, media and marketing executives at the fifth-annual Mobile Media Upfront, May 19th at New York City's New World Stages. http://photos.prnewswire.com/prnvar/20130828/LA69825LOGO Frank Cooper III, Global Chief Marketing...

2014-02-01 23:03:58

New deals in the technology category help drive spending to new heights. Chicago, IL (PRWEB) February 01, 2014 Estimated sponsorship revenue for the National Football League and its 32 teams totaled $1.07 billion in the 2013 season, up 5.7 percent from the previous year, according to the latest review from IEG, LLC. Demonstrating the popularity of the sport among corporate marketers, the increase exceeds the 4.5 percent increase in the overall sponsorship industry and 5.1 percent increase...

2013-10-25 23:21:38

Insurance, bank and pharmaceutical are the three most active corporate sectors sponsoring associations and membership organizations. Chicago, Ill. (PRWEB) October 25, 2013 Sponsorship spending on associations and professional membership organizations is expected to total $572 million in 2013, up 4 percent from 2012. Compared to other property sectors, the increase exceeds spending on fairs and festivals (2.9 percent) and the arts (3.3 percent) but lags sports (6 percent), entertainment...

2013-09-19 23:37:15

Sponsorship spending on causes is expected to total $1.78 billion in 2013, up 4.8 percent from 2012, according to IEG, LLC. Chicago, Ill. (PRWEB) September 19, 2013 While questions over authenticity and transparency have raised some red flags over the past few years, spending on causes remains alive and well. Sponsorship spending on causes is expected to total $1.78 billion in 2013, up 4.8 percent from 2012, according to IEG, LLC. While the increase is up significantly from the 1.2...


Word of the Day
lunula
  • A small crescent-shaped structure or marking, especially the white area at the base of a fingernail that resembles a half-moon.
This word is a diminutive of the Latin 'luna,' moon.
Related