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Latest Media planner Stories

2012-05-29 23:02:02

Amidst the decline of broadcast network TV’s reach and viewership in the digital era, Chicago-based InStadium has launched its first online advertising campaign, offering marketers a larger-than-life

2012-05-28 23:01:32

The past five years were patchy for media buying agencies. When consumer spending dropped, so did demand for advertising.


Word of the Day
dingle
  • A small wooded valley; a dell.
  • The protecting weather-shed built around the entrance to a house.
  • The roofed-over space between the kitchen and the sleeping-quarters in a logging-camp, commonly used as a storeroom.
The word 'dingle' comes from Middle English dell, hollow.
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