Latest Media planner Stories

2012-05-29 23:02:02

Amidst the decline of broadcast network TV’s reach and viewership in the digital era, Chicago-based InStadium has launched its first online advertising campaign, offering marketers a larger-than-life

2012-05-28 23:01:32

The past five years were patchy for media buying agencies. When consumer spending dropped, so did demand for advertising.

Word of the Day
  • The word or words serving to define another word or expression, as in a dictionary entry.
The word 'definiens' comes from the Latin word 'definire', 'to define'.